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Media and entertainment are outdoor’s big spenders

and pounds 4.8 million from Ford. The figures also reveal a shift by food manufacturers on to outdoor, driven to the medium by the rising cost of advertising on ITV last year. Spending from the food ... /Media 59.6 56.7 2 1 Motors 58.4 70.2 3 4 Food ...

THE PEOPLE’S JURY: Coca-Cola hits the right note - Coke’s catchy tune plus its all-American look proved appealing

. This is the second ad in a series aiming to portray Weetabix as a food that can be eaten outside breakfast time ...

OMNICOM TAKEOVER OF GGT GROUP: Knives sharpened as Omnicom’s merger denials fail to quash fears

Polly Scottish Courage Do It All French Connection KP Foods Heinz, St Ivel BBC (TV ...

PRIVATE VIEW

Exposure: National press, posters and bus-sides Van den Bergh Foods Project: Diet Delight Client ...

John Brown brings out Food Illustrated in struggling sector

Illustrated, with the launch of a sister publication, Food Illustrated, in March....Illustrated, with the launch of a sister publication, Food Illustrated, in March. The glossy, photo ... over 100,000. Advertising will take up about 30 per cent of pagination. Food Illustrated enters a sector in which the market leaders, Sainsbury s Magazine and BBC Good Food, suffered a fall ...

REVIEW

Storm. Guinness and Grand Metropolitan have recently merged to form the global food and drinks ...

FOR THE RECORD

will be responsible for the cable channels, Carlton Select and Carlton Food Network, replaces Janet Goldsmith, who ...

NEWSMAKER/JO GODMAN: Godman founder is less fearsome than forthright - Her straight-talking style has reaped rewards for Jo Godman, Jane Austin says

was as bright as a button and supplied loads of amazing food at her offices. She reminds me of a ...

PRIVATE VIEW

, in the end, just another high-street fast-food chain. Lion Bar seems to be setting itself up ...

MEDIA-ONLY BUSINESS PERFORMANCE LEAGUE

.5 0.3 101.2 2 8 Universal McCann Marks Spencer Foods ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.