08 Dec 2000
| by JEREMY WHITE
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Unilever s president of marketing for foods, Anthony Simon, will drive the selection himself, with the vice ...
01 Dec 2000
The Advertising Association has protested to the Food Standards Agency over what it claims...The Advertising Association has protested to the Food Standards Agency over what it claims is an attempt by the Government-backed body to clamp down on the promotion of food to children. The AA has accused the FSA of pushing ahead with its scheme without proper consultation.
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01 Dec 2000
| by IAN DARBY
on the fad of caramel being touted by food critics as autumn s most popular flavour.
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24 Nov 2000
| by JENNY WATTS
Unilever s Van Den Bergh Foods....Unilever s Van Den Bergh Foods.
Both the campaign and the product aim to combine the culinary heritage ...
just a snack.
The launch comes out of research by the company into the growing demand for food products that are both high in food values, substantial and quick to prepare.
The TV campaign, shot ...
17 Nov 2000
| by CLAIRE BEALE
Diageo, the drinks and food giant, is backing the launch of a new advertising medium called...Diageo, the drinks and food giant, is backing the launch of a new advertising medium called Translucis, which enables advertisers to target 18- to 24-year-olds in bars, pubs and clubs.
Translucis is a network of plasma screens that is being tested in 40 outlets around the country ahead of a ...
17 Nov 2000
| by FRANCESCA NEWLAND
Typhoo Tea is ignoring criticism from the Broadcasting Standards Commission, which upheld complaints that its two thumbs fresh campaign perpetuates racial stereotypes, and is using the theme on its website, two-thumbsfresh.com.
John Luck, the senior brand manager at Typhoo s parent Premier Foods ...
13 Oct 2000
| by JENNY WATTS
Fallon has launched a national print campaign to promote a new drink, the Caramel Macchiato, from Starbucks.
The humorous campaign plays on the latest fad by food critics, who are courting caramel as this season s most popular food ingredient, by suggesting Starbucks has, in turn, created the most fashionable ...
06 Oct 2000
| by JENNY WATTS
s efforts to persuade Frank to appreciate the positive benefits of eating more organic and healthy food ...
06 Oct 2000
| by EMMA HALL
recognise that the sort of in your face tactics used by fast-food chains would alienate the average coffee ...
03 Oct 2000
health service the site will offer pet food and pet products.
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