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Kraft media agencies face regional review

Kraft Foods has begun talks with media agency networks about the review of its dollars 200 million...Kraft Foods has begun talks with media agency networks about the review of its dollars 200 million European media planning and buying account as it looks to consolidate into macro regions. Nick Shepherd, the vice-president of strategy and business development for Kraft Foods, said each country would have its ...

Heated competition sparks agency hunt for Coffee Republic

-profile campaigns this year through Mother and Fallon respectively. The US food giant Sara Lee is also planning ...

Ridgley quits Brann Digital to start own interactive TV shop

-blown technical level and also understands marketing. We're going to be looking at the full food chain ...

Ridgley quits Brann Digital to start own interactive TV shop

-blown technical level and also understands marketing. We're going to be looking at the full food chain ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Facing the Euro challenge - Mergers and acquisitions are reshaping Europe's advertising networks, and that adds to the task of those at the helm. Campaign profiles five to watch

-Erickson on the launch of a frozen food range and in January it lost a pitch for a pounds 40 million slice of Van den Bergh Foods to J. Walter Thompson. Lindsay sees maintaining high creative standards as one of his ... network, Medicus, about working together on Heinz Baby Food projects. But B-Com3 s biggest impact so ...

HAS ISBA HAD ITS DAY? - As the client body celebrates its 100th birthday, Margaret Patrick looks at ISBA's contribution to the ad industry and its plans for the future

t agree with the policy we adopted. He cites the Co-op and its call to ban advertising junk food ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Paper moves - News websites that have spawned from print titles are losing out to other more net-savvy news providers as the need for fresh tactics in the new-media race increases, Tracey Taylor reports

and CDs, as well as to wine and food suppliers. The site also offers net access and a searchable job ...

OPINION: Halifax win can be a chance to shine

out the gloomy forecasts as high-profile accounts such as Typhoo and Best Foods and the Teacher ...

Farmers' Union awards £1 million task

recognised sign for quality food. The campaign also focuses on the NFU s support of the British farming Industry - with the logo standing for food hygiene, animal and environmental welfare. The logo ...

Farmers' Union awards £1 million task

recognised sign for quality food. The campaign also focuses on the NFU s support of the British farming Industry - with the logo standing for food hygiene, animal and environmental welfare. The logo ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.