14 Dec 2001
Heinz has handed its 5 million integrated baby food account
to WCRS after a pitch against Saatchi 3 million
in revamping its baby food range and launching an organic option called
Simply, for which Brann Ellert created a 1 million campaign.
Creative work is unlikely to break soon ...
14 Dec 2001
| by JOHN TYLEE
The 1 million Nutricia baby foods account is being put up
for pitch following Abbott Mead Vickers BBDO's decision to end its
21-year relationship with the company.
The parting is owing to the declining above-the-line support for
Nutricia's Cow & Gate and Milupa brands as the company puts more ...
14 Dec 2001
Clemmow Hornby Inge has won a place on the Premier International
Foods roster after landing ...
into
pasta and other food products. Media planning and buying for the account
will continue to be handled ...
-tasting food and his products really deliver that."
...
14 Dec 2001
| by MATTHEW COWEN
country where Indian food is a cultural
mainstay and Indian culture increasingly mainstream, should aim ...
14 Dec 2001
| by LARRY BARKER, the creative director of BMP DDB and RONNIE
BARKER, currently resting in Oxford
coastline? The
headlines are not very original - and when I see the word "taste" I
think more of food ...
12 Dec 2001
| by Staff,
LONDON - Heinz has handed its above-the-line baby food account to WCRS after a pitch against...The appointment comes as Heinz seeks to reposition its baby food range and move the advertising ...
buying will remain with Starcom Motive. Leo Burnett did not pitch for the baby food business, thought ...
in revamping its baby food range, with new packaging, recipes and an organic option called Simply. Brann Ellert ...
07 Dec 2001
Associated British Foods has appointed the Palmer Hargreaves agency
in Leamington Spa to raise awareness of its Speedibake range of
part-baked frozen food and pastries among leading supermarkets and the
food service industry.
...
30 Nov 2001
| by CLARE CONLEY
Mars is carrying out a review of its 50 million UK media
planning arrangements.
The confectionery, food and pet care giant is expected to centralise
media planning into one agency in the UK ...
to centralise media planning follows the
company's decision to merge its food and petcare businesses ...
30 Nov 2001
't get any easier.
Mother continues to solve its Batchelors briefs by throwing the food all
over ...
29 Nov 2001
| by Clare Conley,
The confectionery, food and pet care giant is expected to centralise media planning into one agency in the UK. However, agency sources have told Campaign that the UK review may develop into a review ...
is seeking to centralise media planning follows the company's decision to merge its food and petcare ...