of categories - food and drink, transport and tourism, vehicles etc. So, don those seedy macs, lob your ...
Discovery Foods, a privately owned company that produces Mexican and American foods, has appointed Hooper Galton to handle its 2 million creative account. Hooper Galton won the business ... director of Discovery Foods, said: "Discovery Foods has come a long way without advertising and has a ...
Food - as well as a topless appearance on the Campaign Diary page. MICHAEL JONES Lowe ...
marketing push. McDonald's has a 26 per cent share of the British fast-food market and KFC has 5 ... with an international fast-food chain's marketing is that no one person makes the decision. Not only did ...
the market conditions as "challenging". The picture is similar for other fast-food chains. Burger King ...
Premier International Foods, the parent of the Typhoo tea brand, has parted company with Ivor Harrison, its group marketing director, and Fallon in a review of its marketing activities. Howard Beverage, the former United Biscuits brand marketer, replaces Harrison while Clemmow Hornby Inge ...
So Good, the soya milk brand, has appointed Euro RSCG Wnek Gosper to its 3 million creative account. The account was previously held by M 6 million since launch. The drink is marketed by So Good International, a joint venture between Du Pont and the Australian food company Sanitarium ...
McDonald's has called a pan-European pitch for its Happy Meals product as it kicks off a new strategy that favours pan-European advertising campaigns. The fast-food chain is seeing pitches from Leo Burnett, DDB and TBWA with a view to appointing one network to develop creative for Happy ...
by Premier International Foods, the review duly came and Fallon picked up the 3.5 million task. BBH ...
The fast-food chain is seeing pitches from Leo Burnett, DDB and TBWA with a view to appointing one network to develop creative for Happy Meals, its core children's products. Crucially, agency sources do not yet know whether McDonald's will hand the appointed network both the strategy ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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