Hotline: New Covent Garden Food Company keeps Hooper Galton
03 Dec 2004
The New Covent Garden Food Company is keeping the creative assignment on its account at Hooper
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The Work: New Campaigns - UK
10 Dec 2004
stomach-settler, has launched an ad offensive just in time to tap into the Christmas food and drink binge ... of the "soul food" campaign Creative agency: Bartle Bogle Hegarty London Writers: Gavin Lester, Nick Gill ... Exposure: National TV THE LOWDOWN The latest stage in Bartle Bogle Hegarty's ú18 million "soul food ...
Reid U-turns on junk-food ad agencies
03 Dec 2004 | by Our Parliamentary correspondent
accounts if they work for food and drink companies that advertise to children....John Reid, the health secretary, proposed the move as the Government drew up plans to curb junk-food ads aimed at children. But he has backed down after being warned by his civil servants ... on the advice of civil servants. Instead, he proposed a voluntary code including a 9pm watershed for junk-food ...
Media: Arla Foods sponsors portfolio of Sky programming
03 Dec 2004
Arla Foods is sponsoring a portfolio of Sky programming across Christmas. Its Anchor Real Dairy
The Return of the Furry Animals
03 Dec 2004
sentimentalisation. While other cultures see animals as an important part of nature, and of the food chain, we ... or psychologically healthy is another matter. "Take the issue of food," he says. "Most cultures are quite open ... letters and calling wildcat strikes, that is. FOOD STANDARDS AGENCY - Sid the Slug Apparently, our ...
MindShare wins Nestle battle
03 Dec 2004 | by Jeremy Lee
, Kelly Clark, will now add to its portfolio: the £5 million chilled and dairy foods division, comprising ...
Carat negotiates Sky Christmas TV's Anchor sponsorship
29 Nov 2004 | by Staff,
LONDON - Arla Foods brand Anchor Real Dairy Cream is sponsoring a portfolio of Sky programming
Editorial: Creativity can overcome new food ad restrictions
26 Nov 2004
, advertising restrictions will attempt to prevent them hearing about a wide range of food products. Last week ... for unhealthy foods in children's programming will become impossible, there will be loopholes and legitimate ... will have to reboot their approach to marketing fatty foods and media strategists will have to devise new ...
Food ad ban to hit posters and press
19 Nov 2004 | by Our Parliamentary correspondent
The White Paper proposals to curb junk-food advertising to children will see television adspend...The Government's curbs on junk-food advertising, announced this week, will be wider than expected ... commercials for junk food aimed at children before the 9pm watershed and on the use of celebrities and cartoon ... . The Government backed away from an immediate ban on junk-food ads after differences among ministers over whether ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
