10 Dec 2004
and the possibility of restrictions on the advertising of unhealthy food, there is potentially a massive threat to VBS ...
is sanguine. While he does not underestimate the threat that a potential ban on some food ads would pose, he ...
10 Dec 2004
stomach-settler, has launched an ad offensive just in time to tap into the Christmas food and drink binge ...
of the "soul food" campaign
Creative agency: Bartle Bogle Hegarty London
Writers: Gavin Lester, Nick Gill ...
Exposure: National TV
THE LOWDOWN
The latest stage in Bartle Bogle Hegarty's ú18 million "soul food ...
08 Dec 2004
| by Sam Matthews,
BBC Worldwide will take on US broadcasters such as Disney-owned Jetix and Viacom-owned Nickelodeon, if the new channel is given the go-ahead.
BBC Worldwide currently operates 19 channels in the UK and abroad, including BBC America, BBC World, BBC Food, BBC Kids and nine UK TV channels that it co-owns with Flextech ...
29 Nov 2004
| by Staff,
LONDON - Arla Foods brand Anchor Real Dairy Cream is sponsoring a portfolio of Sky programming
26 Nov 2004
The fast-food chain, a joint venture between Whitbread and Yum! Brands, is in the early stages of contacting agencies. The account has been held by AMV since 1998.
Pizza Hut has already reviewed its media account this year, which moved from the AMV-aligned PHD to Starcom Motive in June. It is also looking ...
26 Nov 2004
| by Jeremy Lee
the Government's health White Paper revealed last week.
The paper proposes that advertising for foods ...
19 Nov 2004
| by Our Parliamentary correspondent
The White Paper proposals to curb junk-food advertising to children will see television adspend...The Government's curbs on junk-food advertising, announced this week, will be wider than expected ...
commercials for junk food aimed at children before the 9pm watershed and on the use of celebrities and cartoon ...
.
The Government backed away from an immediate ban on junk-food ads after differences among ministers over whether ...
19 Nov 2004
| by Ahmad Abuljobain, the managing director of Targets Leo Burnett, Riyadh, Saudi Arabia
, particularly of fast food, highlight charitable work to bolster the company's image as socially responsible ...
12 Nov 2004
| by Rachel Gardner
The review is further bad news for Y R, following the $300m Burger King and Kraft Foods losses....Ann Fudge, the head of Y R Brands, is under increasing pressure following the news that Jaguar is reviewing its £40 million global ad account.
The announcement comes just weeks after Y R was dropped from the Kraft Foods roster following a global review. The network was already reeling from Burger King ...
12 Nov 2004
Boorman
Exposure: Direct mail, door-drops
SPAM - SPAM UP
THE LOWDOWN
Hormel Foods is taking its ...
Up
Client: Marianne Pollock, senior brand manager, Hormel Foods Corporation
Brief: Encourage Spam ...