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Piat d'Or hires Craik Jones for relationship marketing

-led and experiential marketing activity and food-and-drink exhibitions. If you have an opinion on this or any ...

RHM Foods looks to build first DM roster

LONDON - RHM Foods, the owner of brands including Hovis, Bisto and Mr Kipling, is looking to build...The pitch is being overseen by RHM's owner, Centura Foods, and will involve selecting agencies to handle direct, sales promotion and interactive activity. Once the roster has been finalised, agencies will be invited to pitch for different briefs. RHM has favoured above-the-line work to promote its brands ...

RHM Foods looks to build first DM roster

RHM Foods, the owner of brands including Hovis, Bisto and Mr Kipling, is looking to build a direct...The pitch is being overseen by RHM's owner, Centura Foods, and will involve selecting agencies to handle direct, sales promotion and interactive activity. Once the roster has been finalised, agencies will be invited to pitch for different briefs. RHM has favoured above-the-line work to promote its brands ...

Unilever in DM plot to cross-sell brands

goods giant cross-sell several of its food brands.

Campaign Direct Awards 2005: Best Drinks, Grocery and Household Campaign

at the blandness of the competition's food while establishing Le Bistro Pizza as a tasty, superior alternative ...

Campaign Direct Awards 2005: Best Use of Digital Media

SILVER AWARD Title: Noodle Web Agency: Glue London Creative director: Seb Royce Art directors: Anne-Marie Burrows, Gemma Butler Copywriters: Hayden Rogers, Gavin Gordon Rogers Account director: Jo Hagger Client: Unilever Foods UK Client brand: Pot Noodle Brand manager: Rachel Broad ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.