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LONDON - Ad restrictions have helped reduce children's exposure to unhealthy food ads by a third...that year. It found that the amount of advertising for food and drink high in fat, salt or sugar seen ... are seeing 69 per cent fewer ads using cartoon and film characters to advertise food, but 22 per cent more ... in advertising revenues and a 6 per cent decline in food and drink advertising revenue. Most other digital ...
LONDON - Food manufacturers are misleading parents over how healthy their products are, according...A report released by the charity says that food producers are making spurious health claims about foods that are high in fats, sugars and salt. The BHF said that some companies were manipulating legal ... Government to rigorously limit the marketing of unhealthy foods and make sure that labels are clear ...
. Silvia Lagnado, Unilever's group vice-president for savoury food brands, said: "This choice was far from ...
's also giving away copies of the Food Doctor Diet by Dr Ian Marber for even more ammo against that post ...
their Christmas food shopping early, in a new DM campaign for Sainsbury's....to an image below, which depicts a table filled with Christmas food. The campaign, to be sent to all Nectar ... this happen as it has quality food at fair prices - both the ingredients needed for a cracking Christmas." ...
that promotes its range of festive food. ...
The health-food retailer recently appointed WCRS to its above-the-line account, and is now looking to expand its below-the-line CRM business as part of the same push to stand out in a market that is seeing increasing competition from supermarkets. WCRS was handed the 7 million advertising account in April after ...
great brand built on a real passion for good food and we're delighted they've chosen us to help them ...
LONDON - Bernard Matthews has launched its new frozen food range with a new ad by Isobel....The campaign shows Bernard Matthews staff setting up a marquee and cooking food for rain-soaked campers. It promotes the new Big Green Tick range, billed as being made from 100 per cent British turkey. Paul Houlding, managing partner at Isobel, said: "The ad is aimed at challenging people's perceptions ...
The move sees the Jordans business move out of MPG without a pitch following the acquisition of Jordans by Associated British Foods in June 2008. It will be consolidated into ZenithOptimedia, which ... the brand's natural growing of ingredients using the line: "Jordans. We know our food." ZenithOptimedia won ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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