current position at the bottom of the food chain and give it more of a scientific and economic leg ...
LONDON - What did the public make of the new FSA ad, warning of the dangers of food products...Watch the video above to find out. View the original ad and give your verdict: Food Standards Agency 'full of it' by MWO Video produced by Vox Pops International on behalf of Campaign. Watch more Public View videos ...
The Government is plotting a set of voluntary guidelines for food manufacturers, aimed...The Department of Health has issued a tender seeking external partners to develop the details of the proposals, which are expected to include addressing the placing of less nutritious food at children's eye levels in shops. It is also expected to require greater transparency of company policies and consistency ...
Beijing Arman Food Company is looking for an agency to handle a £1 million integrated brief
New research has shown that food-related ads are encouraging unhealthy snacking among children...The study from Yale University compared subjects watching TV including ads with and without food content. Both adults and children watching programmes with food ads consumed more readily available snack foods while watching TV. ...
LONDON - A TV ad for KFC, created by Bartle Bogle Hegarty, claiming the fast-food retailer uses...Twenty people complained the ad was misleading because it claimed fresh food was delivered daily to KFC branches and prepared on-site. Viewers also believed the ad misleadingly implied the chicken was grilled as opposed to fried. KFC said the ad depicted its Original Recipe chicken on the bone, which ...
LONDON - New research from an American health journal suggests that TV food ads are directly...A study by Yale university showed that children, aged seven to 11, watching cartoons with food ads ate 45 per cent more snack food than children watching the same show with non-food related ads ... ten pounds a year, it claimed. A second study saw adults exposed to unhealthy food advertising eating ...
LONDON - UKTV will complete the rebranding of its channels by renaming UKTV Food as Good Food....Food s unveiling is the result of a licensing deal between UKTV and BBC Worldwide to use the name of the BBC Good Food magazine for the channel. Good Food will launch on 9am on Monday 22 June and will be supported by a website . The channel will launch with the strapline "We have fun with food" and looks ...
Mars Petcare UK has appointed ZenithOptimedia to handle its £15 million media planning account.
The changes bring the CAP Code in line with new European legislation on nutrition and health claims made on foods. This piece of legislation aims to protect consumers from misleading or false claims. Because the changes to the CAP code reflect changes in the law, they come into force ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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