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And in the real world....Aer Lingus, Barclays, Microsoft, Google, Unilever, Birds Eye Iglo, Findus Group

the sale of its Italian frozen food business in a deal worth up to 800m ( 760m) that has attracted ...

And in the real world... Kraft, Burberry, Kingfisher, Orange/T-Mobile and more

The planned merger of Orange and T-Mobile faces an uphill battle to convince competition authorities that the creation of Britain's biggest mobile phone company should be allowed to proceed. Source: The Times Kraft, the largest US food manufacturer, has warned that Cadbury will struggle to stay ...

Mars-Wrigley reviews £80m media buying

handles media buying across Mars' confectionery, petcare and food ranges with brands including Snickers ...

And in the real world... Ford, Tesco, Whole Foods. Panasonic and more

Whole Foods, the organic supermarket, has posted an operating loss of 36 million for the year to 20 September 2008. Despite its parents group, Whole Foods Market Inc, already having to write off nearly 50 ...

Google tops media brands in latest Superbrands survey

showing the biggest improvement were fast food brands, indicating that people are turning to cheap treats ...

Birds Eye hires BBDO network for ad task across Europe

LONDON - BBDO has expanded its relationship with Birds Eye Iglo by winning the frozen food company...Eye on exploring new markets. Recent activity from AMV for Birds Eye includes the good mood food ... with AMV in the UK to communicate the benefits of Birds Eye frozen food was a driving factor in our ...

And in the real world....News International, BA, Primark and more

accelerated summer sales. Associated British Foods, Primark s parent did not give exact figures but analysts ... by Associated British Foods, the owner of Primark, that the retailer shared suppliers with the budget chain ...

Nestle to hire CHI to petcare account

in Stockholm. Purina Pro Plan is a pet food for cats and dogs developed by Purina vets and nutritionists ... business with it to create Nestl Purina PetCare. The company also manufactures Bakers Complete Dog Food ...

And in the real world... Carphone Warehouse, Tesco, Adidas, Kraft and more

food. It also saw an increase in ready-to-eat frozen DiGiorno and Jack s pizzas, powdered drinks ...

Advertising watchdog pulls Duchy Originals ad

-type infections. Furthermore, it said the Detox Tincture was positioned as a food supplement, acknowledging ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.