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The World: Sydney - Ban on junk-food ads might be counterproductive

Banning the advertising of unhealthy food to children would be ineffective and may increase...for unhealthy foods from TV between 6am and 9pm. But research has shown that a ban would stifle the innovation and introduction of "heathier-for-you" food options for Australian consumers. Glen Wiggs, FAR's director, said: "A ban would skew the market with no benefits to consumers, or to the argument that some foods ...

Diary: Oli Beale takes Branson to task over bad bhajis

But his letter of complaint over the disgustingly way-below-low standard of food on a flight back from Mumbai had reached the big man himself. Picture the scene. Branson and his wife are hosting a dinner party when he pulls out Beale's letter and reads it out to snorts and shrieks of laughter from his ...

Marsh becomes MD at Lowe London

for Unilever Foods, to the position of managing director...., Marsh has been responsible for expanding the network's Unilever Foods portfolio. Last year, he led ...

Passenger complaint letter creates internet drama for Branson

that the channels appeared to be even more scrambled than the food served up by the onboard chef. Back on solid ...

ASA rules against Hovis ad

Shredded Wheat and 2 slices of medium sliced Hovis Wholemeal. Premier Foods Group said that its intention ...

Schwartz appointed NI chief marketing officer as Agambar quits

the chief executive of Conival, Marco Pierre White s food company, and before that he was the marketing ...

Close-Up: Anomaly crosses the Pond to spread its vision

, including a 12-part television food show, a book deal, designing kitchens, and handling other licensing ...

CAP publishes changes to non-broadcast ad code on food claims

The changes bring the CAP Code in line with new European legislation on nutrition and health claims made on foods. This piece of legislation aims to protect consumers from misleading or false claims. Because the changes to the CAP code reflect changes in the law, they come into force ...

The Week: Digital Review - Soup wins Kettle Foods task

Kettle Foods has appointed Soup, without a pitch, to redesign its website and manage its online

Close-Up: How to shed those extra lbs, with Alex Bogusky

agency handles both the Burger King and Domino's accounts, blame the problem not on the food giants, but on the US government. As they explain: "In August of 1917, Congress passed the Food and Fuel Control Act. The main purpose of the act was to help the country avoid food shortages during World War One and to limit ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.