20 Dec 2010
| by Sara Kimberley
The statutory review is being handled by Oystercatchers and pitches will take place in February.
Incumbent agency WCRS will be repitching for the account. The agency won the business, then worth 10m, in 2006 from DDB London.
Sally Abbott, marketing director at The Weetabix Food Company, said: "It ...
07 Dec 2010
| by Matt Williams
Burton's Foods has appointed VCCP to handle its consolidated advertising account....the company from Premier Foods in July. Earlier this year Adam Eve rolled out a new 60-second spot ...
18 Nov 2010
| by Matt Williams
A consortium of companies offering high-quality Italian ham and cheese products are approaching advertising agencies in preparation for the launch of a marketing campaign in the UK.
11 Nov 2010
| by Matt Williams
McCain Foods, the UK-based frozen-food manufacturer, has appointed CMW to handle its digital...The agency picked up the business after a pitch against Beattie McGuinness Bungay, which handles the brand's advertising account, and WCRS. The review kicked off in September and was managed by ISBA. Nicola Ech-Channa, the communications manager at McCain Foods, made the appointment.
CMW will now ...
11 Nov 2010
| by Matt Williams
Dairy Crest, the UK food and drink manufacturer, is approaching agencies regarding an advertising
01 Nov 2010
| by Mark Banham
Crispin Porter + Bogusky has been awarded the global creative account for Kraft Foods chocolate
29 Oct 2010
| by Ben Bold
opportunity for pubs that are using food to drive their sales.
"Research has shown that soft drinks sales ...
with food. J2O is one of very few soft drinks designed specifically to complement food.
"With millions ...
28 Oct 2010
| by Sara Kimberley
The appointed agency will be responsible for increasing the online presence for chilled desserts including Cadbury Trifle, Cadbury Flake and Cadbury Fudge.
M ller has handled the sales, marketing and distribution of Cadbury's chilled desserts since April 2004, when it took over from the convenience food group ...
20 Oct 2010
| by Matt Williams
Burton's Foods has called a pitch of its advertising account as it looks to consolidate...at Premier Foods. Last week, Adam Eve launched a new 60-second ad for Cadbury Fingers that aimed ...
19 Oct 2010
| by John Reynolds
Holland Pies, the Northern Foods-owned pie company, last night launched its first TV advertising