new brand extensions, which stars its 'Food Creatures' characters....for the campaign is being handled by WPP's MedicaCom. Duncan McCulloch, Wrigley sales director, said: "The 'Food ...
The changes bring the CAP Code in line with new European legislation on nutrition and health claims made on foods. This piece of legislation aims to protect consumers from misleading or false claims. Because the changes to the CAP code reflect changes in the law, they come into force ...
advertising for junk foods...." foods and drinks. A study for the Department of Health by Thomson Intermedia found that child ... though the food and drink ad market grew by 19 per cent. The biggest drops were for fast food ... that children have to the promotion of food which is high in fat, salt or sugar." The report says: "This growth ...
LONDON - The New Covent Garden Food Co has appointed The Brooklyn Brothers to handle its...created by Hooper Galton. Andrew Ovens, the marketing manager at the New Covent Garden Food Co, said ... campaigns in 2009." The New Covent Garden Food Co launched in 1987. It was acquired by the Daniels Group in 1998, with a further stake being taken by Singapore Food Industries in 2001. The brand was re ...
The Department for Environment, Food and Rural Affairs is highlighting the risks of bringing...woman trying to smuggle illegal food back through customs. However the food found in the suitcase ... ". A block of cheese and other items of food are brought to life through the use of puppetry. The ad ends with the UK Border Agency officials bringing the song to an abrupt end by confiscating the food ...
LONDON - The Government is to speed up a review of whether more curbs on junk-food advertising
LONDON - Alan Johnson, the Health Secretary, is calling for even tougher controls over junk food...food and soft drink ads are allowed because most viewers are adults. He wants this loophole in the code ... foods during children s TV programmes, but was determined to go further if the evidence supported it. We will therefore be reviewing the impact of the restriction on the nature and balance of food ...
LONDON - The Food Standards agency has kicked off a review of its advertising arrangements and has...and cooking of foods in an attempt to drive down cases of food poisoning. An above the line campaign is timed ... the umbrella branding pitch does not include briefs for the FSA s food labelling and salt-reduction education ... of roster status meant a review of the account was inevitable. The FSA s most famous food safety ...
on the promotion of snack foods and soft drinks to children....the frequency and volume of food and drink to children, describing its performance as extremely disappointing . The rules are intended to stop snack food and soft-drink makers side-stepping Ofcom s new restrictions on TV ... restrictions, which bring the rules covering food and drink promotion to children in non-broadcast media more ...
A new attempt to ban junk-food ads aimed at children is to be made in Parliament and could persuade...the 9pm watershed and include the internet and text messages in the crackdown. The food and ad ... MPs is expected when Creagh's Children's Food Bill receives its second reading in October. Ministers have put the food and advertising industries on notice that the Government will opt for a ban ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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