to Pedigree's brief to help it launch Pedigree Complete, a dry dog food that dogs will enjoy as much as canned ...
ONE TO LOOK OUT FOR - LURPAK - LURPAK CHRISTMAS Credits Project: Lurpak Christmas Client: Stuart Ibberson, senior brand manager, Lurpak Brief: Position Lurpak butter as the champion of good food at Christmas Creative agency: Wieden Kennedy Writer: Ben Walker Art director: Matt Gooden Planner: Matt ...
director: brand management, McCain Foods (GB) Brief: Announce the news that McCain Home Fries ... 's chips are. As in the first spot in the campaign, the workers sing to the tune of Food, Glorious Food ... 's sauces. They break as Bisto's parent company, RHM Foods, blamed the hot summer for slower sales ...
by a nervous employee that he has food on his face after feeding himself at lunch. SCA Hygiene ...
promotes its latest range of kitten food. The "Start Happy" pack is a beginner's guide to owning a kitten ... includes samples of Whiskas Kitten junior cat food and money-off vouchers. Masterfoods, Whiskas' parent ...
food and foods divisions. This year, Unilever has already held pitches for the DM accounts for a ...
for the petfood's UK launch. The advertising will be based on the idea that the food can improve a pet's health ...
The controversial spot is an ad for the dog-food brand Pedigree. The work, which promotes a biscuit to clean dogs' teeth, was thought not to have run as the judges were meeting. Rob McLennan, the executive creative director of JWT South Africa and one of the Press jurors, said: "The ad was withdrawn ...
vies with Mars' Pedigree, the world's other leading producer of cat and dog food. KNORR - BAD WORD ... manager, Knorr Frozen Entrees Brief: Overcome consumer prejudice against frozen food Creative agency ... THE LOWDOWN Unilever is setting out to convince Canadians that frozen food does not have to be bland ...
. "Call this food? Neither do we." He goes on to explain how, at Colman's, a mighty meal is always a meaty ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters