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Burger King hunts for direct agency

The process is being handled through the intermediary Agency Assessments, which has issued RFIs to a number of agencies. It is understood that Burger King does not have a retained incumbent on the account. In the past, the fast-food giant has worked with DLKW Dialogue on DM activity. The review ...

Flourish picks up Wimpy social media account

Wimpy, the fast-food chain, has appointed Flourish to its social media account....The Bristol-based agency won the business without a pitch, and will be tasked with repositioning the food chain and launching its new menu. Flourish will launch a Facebook campaign to promote the menu ... in-store and with ads on Facebook. The fast-food brand has used various agencies in the past ...

Focusadvertising picks-up Domino's and Wendy's in Dubai

to our portfolio of clients, and in particular in the fast food category. "We knew we could bring a ...

Burger King appoints Publicis as its AOR for Singapore

an agreement to acquire 35 restaurants in Singapore from franchisee Bon-Food . The deal represents the bulk of the 40 Burger King restaurants that Bon-Food currently operates in the Lion City ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.