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RSPCA begins hunt for creative agency

The RSPCA is looking for an agency to handle an advertising campaign around food labelling....It has contacted shops with a brief to create a drive to promote higher welfare standards for animals reared for food. The review follows the recent appointment of Total Media to handle media planning and buying for the Freedom Food, the charity's farm assurance and food-labelling scheme ...

FSA selects Dare to tackle food safety

The Food Standards Agency, the government department responsible for protecting public health..., the managing director at Dare, said: "Food safety is a really important and current topic. It's also one ... on awareness of salt levels in food and was fronted by the comedian Jenny Eclair. It was by MWO. ...

Manning Gottlieb OMD wins One FMCG account

additions One eggs and One plasters will fund chicken projects that provide a source of food and income ...

MCBD lands Action Against Hunger ad brief

restaurants and food outlets. MCBD's first campaign for the charity will break in the summer and will encourage food-lovers to use their passion for food as motivation to take action against hunger in the UK ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.