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A newly converged world

on the "internet of things", like the example of a networked fridge that can order you new stocks as your food ...

Sainsbury's backs e-commerce site with first campaign

-fareast-language:#0400; mso-bidi-language:#0400;} The campaign, in support of its non-food web proposition, depicts ...

And in the real world... BBC, BNP, Kraft, Cadbury, Terry Wogan, Chris Evans, T-Mobile, Vodafone, Telefónica, Google, Skype and Shell

Kraft Foods on Monday went public on a 10.2bn ($16.75bn, 11.7bn) cash and shares offer for Cadbury after the UK s best-known confectionery brand rejected the US foods group s proposal. Source ...

And in the real world... Microsoft, Google, Primark, BA and more

executive of Associated British Foods' discount fashion retailer. Source: The Independent The Tata Tea ...

The Work: New campaigns - UK

brand manager, Arla Foods Brief: Communicate that Anchor is the free-range butter brand Creative ...

The Work: Private view

more fresh Christmas food in-store than any other supermarket". It's a shame because I like Mr Hammond ... ; Richard Burgess, head of advertising, Morrisons Brief: Celebrate the range of Christmas food made ...

The Work: New Campaigns - UK

- health, education, food and water. MORRISONS - MORRISONS' CHRISTMAS CREDITS Project: Morrisons ... Brief: Celebrate the range of Christmas food that Morrisons makes and prepares in-store Creative ...

Media: Things we like

's succeeded, but if it's trying to attract new customers, it's a big mistake. People aren't stupid - a fast-food pizza chain is still a fast-food pizza chain, and fiddling with the brand by inserting "pasta ...

The Work: New Campaigns - UK

WAITROSE - AUTUMN CREDITS Project: Autumn Client: Waitrose Brief: Invite people to make the most of the season with delicious quality food from Waitrose Creative agency: Miles Calcraft ... Client: Paul Fraser, marketing director (foods), Country Life Brief: Raise awareness of Country Life ...

The Work: Private view

the most powerful person on the planet being a woman who shoots her own food, believes the earth is 25 ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.