Bakers creates TV soundtrack just for dogs
13 Feb 2012 | by Maisie McCabe
Bakers, the Nestle owned pet food brand, has created an ad for dogs, which includes a high
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Sainsbury's 'feed your family for £50' claim rejected by ad watchdog
04 Apr 2012 | by Daniel Farey-Jones
misleading to suggest readers could meet all their family s food needs for a week for 50 ...
Why seasonal advertising this year doesn't have the X-mas factor
20 Dec 2011 | by Deborah McCrudden
-cost items. To capture the luxury slice of the market, Asda have introduced the Leith s range. The food looks ...
Who'll be serving a turkey for Christmas?
01 Dec 2011
. No Christmas music, no celebrations, no shots of presents being unwrapped to joyous expression, no panning food ...
Turkey of the Week - Iceland
25 Nov 2011
and waving to the Iceland food delivery man. A bit of a climb-down for a former queen of the jungle." ...
McDonald's goes back to basics with musical TV ad
17 Oct 2011 | by Sara Kimberley
on McDonald's for food they enjoy and an experience they can trust." Follow @SaraKimberley ...
Iceland kicks off Stacey Solomon campaign
16 May 2011 | by Sara Kimberley
three year-old son Zachary. The ad was shot in Esher, Surrey, by director and food stylist Martha Delap. It is intended to retain the message of great value food and highlight the quality of Iceland s products. Iceland Foods, executive director, Nick Canning said: "Working with Stacey and Zach was a ...
'Communication error' forces Tesco ad ban
13 Apr 2011 | by Ed Owen
Tesco Saving 4.91". Copy went on: "One place you won't find your fresh food for the weekend? In the Asda Price Guarantee." Asda objected to the ad claiming 13 of the 20 fresh food products listed were ...
Flintoff flies flag for Morrisons TV ad
28 Mar 2011 | by Sara Kimberley
and the kids lead a crowd of enthusiastic followers to Morrisons in search of 'great food prepared fresh ...
Turkey of Super Bowl 2011
08 Feb 2011 | by Daniel Farey-Jones
The ad begins in the style of an appeal about Tibet with a voiceover intoning "the people of Tibet are in trouble, their very culture in jeopardy ... but they still manage to whip up and amazing fish curry." It turns out Groupon can get you Tibetan food for a discount. "The ad trivialises a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
