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Waitrose releases Valentine's print campaign

The ads, which each communicate that Waitrose has "everything you need for a romantic Valentine's weekend", were created by Miles Calcraft Briginshaw Duffy. Each execution features a food product from b arnaise butter on a steak, icing sugar on a souffl , smoked salmon on scrambled egg and the bubbles in a ...

The Work: New campaigns - UK

brand manager, Arla Foods Brief: Communicate that Anchor is the free-range butter brand Creative ...

The Work: Private View

's. The Waitrose (2) Christmas TV ad features the producers of its Christmas food from around the world with snow superimposed on these foreign locations, as ever reminding us of the provenance and quality of Waitrose food. I ... and it should remind its target customers to go to Waitrose to do their Christmas food shopping, despite all ...

Christmas 2008 TV ads - view them all here

that promotes its range of festive food. ...

The World: Chicago - Subway unveils tie-up with Olympic swimmer Phelps

The fast-food restaurant Subway has announced an exclusive long-term partnership with the US

The Work: Private view

more fresh Christmas food in-store than any other supermarket". It's a shame because I like Mr Hammond ... ; Richard Burgess, head of advertising, Morrisons Brief: Celebrate the range of Christmas food made ...

Holland & Barrett seeks agency to handle CRM account

The health-food retailer recently appointed WCRS to its above-the-line account, and is now looking to expand its below-the-line CRM business as part of the same push to stand out in a market that is seeing increasing competition from supermarkets. WCRS was handed the 7 million advertising account in April after ...

Hotline: Government signs companies to its Change4Life programme

The supermarkets will cut prices on healthy food, Pepsi is to offer its sports stars to appear in pro-fitness ads and ITV will launch a two-month campaign to encourage its viewers to lose weight. ...

The Work: New Campaigns - UK

- health, education, food and water. MORRISONS - MORRISONS' CHRISTMAS CREDITS Project: Morrisons ... Brief: Celebrate the range of Christmas food that Morrisons makes and prepares in-store Creative ...

Government and supermarkets in obesity drive

-store healthy food promotions as part of plans to stop thousands of children growing up obese....it was revealed that the Advertising Association would co-ordinate a 200 million effort involving food and drink ... will see Tesco and Asda offering cut-price healthy food while Kellogg supports breakfast clubs in poor ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.