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Unilever tops 2012 Marketing Society Awards nominations

Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... ) Coley Porter Bell Kenco Millicano (Kraft Foods) JWT Brand revitalisation British ...

Power 100: 100 to 50

business grappled with rising food prices, which have placed significant pressure on the UK market ... . Birds Eye has also stepped up its sustainability efforts with Forever Food, a 112-point environmental ... on the group's positioning as a convenient option for regular food shopping, as emphasised by its recent 'Great ...

Moody Britain 2010: Putting the pieces back together

, they are significantly more likely to agree that they have bought cheaper food over the last 12 months (59% vs. 46 ...

PROMOTIONAL FEATURE: How mail bounced back to reach brand new heights

coffee-table book. Last Easter, Waitrose sent a hamper to select members of its MyWaitrose online food ...

A newly converged world

on the "internet of things", like the example of a networked fridge that can order you new stocks as your food ...

Asda overhauls online magazine

and voting on categories including clothing, and also reader ratings on items such as food recipes ... , Real Food, in March. The 60-page, handbag-sized title will have a circulation of 1.25 million. Real Food will be supported by a website at www.tesco.com/food , which will carry all Tesco's food ...

Tesco plans shake-up of digital strategy

According to a report in The Sunday Times, Tesco is keen to iron out recurring problems on its Tesco Direct online service, which has its first birthday this month, and will launch a 1,000-page searchable web directory for its non-food and drinks products this week. It is understood that as part ...

Damart and Five feature in ASA sinner's list

In 2005, there were 2,293 total complaints related to direct mail, compared with 2,228 in 2004. It was the third most complained about medium in 2005, after the national press with 2,302 and TV with 12,775. TV ads accounted for most of the top 10, with fast food chain KFC attracting a record 1 ...

Prospect Swetenhams takes on affluent wool list

food and wine, art and culture and foreign travel. "These affluent consumers are highly comfortable ...

M&S aims for celebrity loyalty with black store card

% discount off M S wares, including clothes and food. "It's a card that we give out to a very limited ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.