to remove filtersMcDonald's kicks off grassroots football push
02 Apr 2012 | by Sara Kimberley
executive Jim Skinner announced he was retiring from the fast-food chain after seven years in the role ...
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Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... ) Coley Porter Bell Kenco Millicano (Kraft Foods) JWT Brand revitalisation British ...
KFC rolls out 'his and hers' ads for BBQ Rancher burger
14 Feb 2012 | by John Reynolds
The burger, which is being launched this week in the UK, joins other non-fried products on the fast-food chain s menu. These include the KFC Brazer, a griddled chicken burger and tortilla-style wrap ... from founder Harland Colonel Sanders unpublished food autobiography found at a storage facility ...
Taco Bell 'football derby' by DraftFCB
09 Jan 2012
The fast-food chain Taco Bell has launched a campaign for a new restaurant at Manchester's Arndale
McDonald's opts for a pedal-powered festive push
29 Nov 2011 | by Sara Kimberley
and buying. Last month, the fast-food giant launched a musical-themed TV ad that portrayed its key ...
Chicken ad's a turkey
04 Aug 2011
food down his throat, the performances turned in by the other "stars" make Luis Figo's acting in those ...
McDonald's turns to experiential marketing for wraps roll-out
21 Jun 2011 | by John Reynolds
new food launch in the UK in four years....The fast-food chain is debuting a range of four wraps: sweet chilli crispy chicken; grilled chicken salad; spicy vegetable; crispy chicken and bacon. Priced 1.99, they are packaged in a way that enables consumers to eat them on the move. To highlight this, the brand will target consumers ...
Ginsters to sponsor spot on TalkSport's Keys and Gray show
19 May 2011 | by Oliver Luft
Ginsters, the savoury foods brand, is to sponsor a special week-long segment on TalkSport's 'Keys
Focusadvertising picks-up Domino's and Wendy's in Dubai
25 Apr 2011 | by Ed Owen
to our portfolio of clients, and in particular in the fast food category. "We knew we could bring a ...
KFC 'emergency chairs' by BBH
06 Apr 2011
The ad centres on an extended family getting together for a summer lunch in the garden with KFC food. The ad, which was shot in South Africa, was directed by award-winning director and documentary maker Benito Montorio. It follows the family members searching for extra seats. As more people ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
