08 Apr 2010
The images in the campaign feature dental floss stretching toward bits of food in the shape of an object that could also be used (less effectively) to remove beef, chicken, or broccoli from teeth. ...
25 Aug 2009
the catastrophic consequences of messy food in a new campaign for Ariel detergent....Running in China, the executions use dramatic imagery of food splashing its contents at unsuspecting victims. ...
21 Jul 2009
The campaign plays on the Darwinian notion of 'the survival of the fittest' and centres on the dynamics and food chain within the animal kingdom. Lions, monkeys, crocodiles and parrots are crafted out of strawberries, melon, courgettes, carrots, cucumbers and so on in this colourful, organic representation. A ...
28 May 2012
| by Loulla-Mae Eleftheriou-Smith
, Nexxus haircare, and Bertolli frozen food.
Deodorant brand Sure recently became the global sponsor ...
10 May 2012
| by Rachel Barnes
.'
Extra-curricular activities: Chair of the global taskforce for the G20 on food security, and president ...
, then what's the purpose of life?'
Favourite Unilever brand: Conimex - 'superb Indonesian food ...
02 May 2012
.
What is your favourite pub?
The Black Pig in Tunbridge Wells. Lush, locally sourced food, tranquil ...
02 May 2012
| by Helen Edwards, PPA, Business columnist of the year
After years promoting bigger pack sizes as offering better value, it appears food and drink...and UK that shows a clear correlation between low socioeconomic status and obesity.
The food and drink ...
to be holed below the waterline.
Whatever good things food marketers might have been doing, their pack ...
-vulnerable hardest, even marketers of relatively healthy food and drink brands will find themselves on the back foot ...
01 May 2012
| by Kim Benjamin
Rowntree s Randoms (Nestle) JWT
Brand extension
Cadbury Creme Egg Kraft Foods
Foster ...
) Coley Porter Bell
Kenco Millicano (Kraft Foods) JWT
Brand revitalisation
British ...
26 Apr 2012
| by David Benady
Foods Europe
Twitter feed: Reaction to Mars' Euro 2012 ad
However, it has also allowed instant ...
is key, says Daryl Fielding, vice-president of marketing, Kraft Foods Europe (see below).
'Any brand ...
and Alex Brownsell
BRAND VIEW
Daryl Fielding, vice-president of marketing, Kraft Foods Europe ...
25 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
within its food division now contain less than one-third saturated fat, while renewably energy now ...