Old El Paso readies Jubilee-themed campaign
22 May 2012 | by Maisie McCabe
Old El Paso, General Mills' Mexican food brand, is to launch a targeted outdoor and digital
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Richmond brand to air nude farmer ad
29 May 2012 | by John Reynolds
Kerry Foods-owned Richmond, best known for its sausages, is introducing the strapline "As nature..., meats, at Kerry Foods, the maker of Richmond Sausages, claims the new product is "game ... and stands, which will offer shoppers the chance to try the cooked ham. Kerry Foods launched its Richmond brand into the cooked ham category in the UK in May. The Irish food manufacturer claims the product ...
My Media Week: Mungo Knott
07 Mar 2012 | by Hayley Pinkerfield
the Primesight team from all over the business meet for food, weekend stories and football chat. There is limited ... food to consume. We sit, eat and talk what could be better? ...
Trading Places: this week's people moves
10 Feb 2012 | by Daniel Farey-Jones
) Troubled food company Premier Foods is parting company with group marketing director Jon Goldstone , who ...
Lurpak readies £10m product launch
13 Jan 2012 | by Sara Kimberley
's previous "kitchen odyssey" spot . However, the Lightest Spreadable ad features healthy food items ... . Simon Stevens, senior vice-president at Arla Foods, said: "Lurpak Lightest is our biggest product launch ... for the Lurpak brand, we're showing people that healthy food doesn't have to mean boring food." Norris ...
McCain ends commercial partnership with UK Athletics
11 Jan 2012 | by John Reynolds
McCain, the frozen food company, has decided not to renew its commercial partnership with UK
Bloomberg Businessweek puts mag's 'personality' in the spotlight
30 Nov 2011 | by Maisie McCabe
meal and explains the need for Tesco to expand its frozen food range to fulfil its US expansion ...
McDonald's opts for a pedal-powered festive push
29 Nov 2011 | by Sara Kimberley
and buying. Last month, the fast-food giant launched a musical-themed TV ad that portrayed its key ...
Admedia picks up Extra Motorway Services contract
28 Nov 2011 | by Maisie McCabe
Food, WH Smiths, KFC, Starbucks and McDonald's. The deal rounds out Admedia's national service ...
'Advertising is going to be key' this Christmas
17 Nov 2011 | by Nick Hewat and Spencer Berwin
, we're launching a food and drink magazine on 26 November. On Cyber Monday, we are offering a retailer ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
