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Kraft Foods is launching a creative campaign to support Cadbury's Wispa and the latest bitesize
Premier Foods has released its new Mr Kipling TV ad this week as part of a campaign to reposition..., the managing director of Premier Foods, said: "The repositioning of Mr Kipling represents a major commitment for Premier Foods. The TV ad is the start of a new marketing campaign for the brand in 2012." The ad ...
with the Powderpuff Girls, DJ lessons with Sophie Lloyd and a food masterclass with the TV chef Sophie Michell. A ...
Kraft Foods has launched a new campaign to reposition Trebor as the 'taste of sweet success'.
The ad once again features the brand s food characters as well as a young man going about his day followed round by the food characters. When he chews the gum, the characters fly out of his office window. The multimedia campaign, created by AMV BBDO, runs across TV, outdoor, digital display ...
The ads are part of Waitrose s integrated the recipe for great food campaign starring Smith and Heston Blumenthal. In a series of mockumentary style ads, by MCBD, the chefs create various parts of a traditional Christmas meal. The media plan mirrors a typical Christmas meal preparation plan. The TV ads ...
Kraft Foods is backing the introduction of its Oreo Chocolate Cream biscuits to the UK market
The campaign has been engineered to boost awareness of Harvey Nichol's food markets at stores nationwide using witty and relevant images. ...
Former Kerry Foods chief marketing officer Phil Chapman has left the company to join the chocolate...The ex-Unilever marketer took up his new role, heading Kraft s Central and Eastern Europe chocolate division, earlier this month. The position is based in Vienna, Austria. Chapman held the CMO role at Kerry Foods for more than three years, overseeing development of brands inclu-ding Wall s. He ...
Wagon Wheels, the Burton's Foods snack, is to launch a digital game using Bing maps as part
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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