to remove filtersTesco 'everyday Value' by The Red Brick Road
16 May 2012
The new campaign champions the important role everyday food plays in the daily lives of families across Britain. ...
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Wispa 'time well misspent' by Fallon
21 May 2012
Kraft Foods is launching a creative campaign to support Cadbury's Wispa and the latest bitesize
Hovis 'farmer's lad' by Dare
16 May 2012
Hovis, the Premier Foods bread brand, has launched a £3.5 million integrated marketing campaign
Ambrosia Rice 'picnic' by Dare
02 May 2012
Premier Foods has launched a campaign for Ambrosia by Dare with the message that Ambrosia rice
Old El Paso kicks off £25m global ad review
31 May 2012 | by Anne Cassidy
Old El Paso, the General Mills Mexican food brand, is reviewing its global advertising account
Richmond brand to air nude farmer ad
29 May 2012 | by John Reynolds
Kerry Foods-owned Richmond, best known for its sausages, is introducing the strapline "As nature..., meats, at Kerry Foods, the maker of Richmond Sausages, claims the new product is "game ... and stands, which will offer shoppers the chance to try the cooked ham. Kerry Foods launched its Richmond brand into the cooked ham category in the UK in May. The Irish food manufacturer claims the product ...
Kellogg boss departs as food giant kicks off global rebrand
29 May 2012 | by Sarah Shearman
The plans for a fresh brand identity, announced earlier this month, have been unveiled following a decline in sales at the food company in the first quarter of 2012, which it linked to a "continued ... . Earlier this year, Kellogg was the subject of a complaint from the Children s Food Campaign over its Krave ...
Jordans & Ryvita calls £6m advertising pitch
24 May 2012 | by Sara Kimberley
Grey London, the incumbent, has declined to repitch for the account, ending its two-year relationship with the food company. The agency has worked on the 4 million Ryvita ad account since June 2009 and added the digital and social media business last year. Grey was subsequently appointed ...
Adrian Mooney to head up EMEA marketing team at Tata Global Beverages
24 May 2012 | by Gemma Charles
marketing roles at Remington and Goodfella's, the Northern Foods frozen-pizza brand. Separately, John ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
