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Irish food firm withdraws suggestive commercial

- Irish foods company, Erin, has been forced to pull a suggestive advertising campaign for its...- Irish foods company, Erin, has been forced to pull a suggestive advertising campaign for its Sauce in Seconds range. The 1 million campaign, which is running on RTE1 and Network 2 in Ireland, received a stream of complaints for its ad, which shows a woman wondering aloud about a man called Brian ...

Irish food firm withdraws suggestive commercial

- Irish foods company, Erin, has been forced to pull a suggestive advertising campaign for its...- Irish foods company, Erin, has been forced to pull a suggestive advertising campaign for its Sauce in Seconds range. The 1 million campaign, which is running on RTE1 and Network 2 in Ireland, received a stream of complaints for its ad, which shows a woman wondering aloud about a man called Brian ...

Price heads retailers list

Pressure from the media has put price back at the top of the agenda for the UK s food retailers...Pressure from the media has put price back at the top of the agenda for the UK s food retailers, according to a report from research company Verdict. This is despite findings that the profit margins of the four leading grocers have fallen from 7.2% in 1992/93 to 6% in 1997/98. ...

NEW MEDIA: Carlton’s third site

and specialist sections on organic food and chocolate....Carlton Online has launched its third site, www.simplyfood.co.uk. The web site has a restaurant guide, a recipe database, wine guides and tastings, nutritional facts, as well as reviews and specialist sections on organic food and chocolate. ...

Pret chief quits in tactics shift

I joined my time was spent creating structures and building up the food products. The next stage ... for the food department. Prior to joining the company 18 months ago, she was with Leo Burnett for four ... in Birmingham. The chain markets itself as a company offering healthy, tasty food without chemicals ...

ADWATCH: Ambrosia’s ride to success - Ambrosia has based its latest irreverent advertising campaign for Creamed Rice firmly on regional stereotypes, writes Robert McLuhan

CPC, which also makes Hellmann s mayonnaise, Pot Noodle and the Napolina Italian food range ...

STOP PRESS

business from RHM Foods for pounds 10.5m. From March 1999, Del Monte will take over the Just Juice, One ...

UB switches its Young’s boss to Pizza brand role

United Biscuits has moved the chief marketer for its Young s frozen food brand to McVitie...United Biscuits has moved the chief marketer for its Young s frozen food brand to McVitie s Prepared Foods to oversee expansion of the San Marco pizza brand. Anthony Risso-Gill, marketing ... and the promotion of a new range of ready meals. McVitie s Prepared Foods, which includes the Linda ...

Heinz promotes Duff to Euro job

head of marketing for the firm s burgeoning European Food Service division....head of marketing for the firm s burgeoning European Food Service division. The new role, which he takes up in January 1999, will see him reporting to Heinz s European Food Service managing ... Fisher Group as its UK director of Food Service. Four years ago, as head of UK grocery marketing ...

Kellogg blitz to push price cuts

Beleaguered food giant Kellogg is to throw an extra pounds 20m into advertising its new business...Beleaguered food giant Kellogg is to throw an extra pounds 20m into advertising its new business ... of the UK s premium food brands, which has consistently stressed quality over price through claims ... market share from 23.5% to 32.5% (Taylor Nelson Sofres Superpanel). One food analyst said ...

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