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17 Dec 1999 | by GERRY MOIRA, executive creative directo
Blair to me. I love Selfridges too, especially the food hall. Many a lunch hour will find me ...
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Campaign Hall of Fame. (Part 2 of 2)
20 Dec 1999 | by CAROLINE MARSHALL
the world was going - eating instant food was natural, modern behaviour that Martians would take for granted. Rather than showing the product as artificial, it was compared with food of the future ... sensual, adult food, may have raised a few eyebrows but it put Haagen-Dazs firmly on the map ...
THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy
17 Dec 1999 | by CAROLINE MARSHALL
media planning and buying account to MediaCom ... food retailer, Somerfield, the client from hell ... for Nando s, the fast food chain, about not eating eggs so they can grow into chickens ... AMV ...
Saatchis picks up Pet’s Pyjamas pan-European task
10 Dec 1999 | by LISA CAMPBELL
Well-dressed pets could become commonplace following Saatchi s appointment to the pounds 15 million Pet s Pyjamas account. Pet s Pyjamas is Europe s first home-shopping company for animal lovers, offering items from clothes, food and accessories to insurance. The agency has been ...
The Century’s Masters: Marketing asked some of the industry’s leading figures to pick the brands and marketers that have had a profound impact on business in the 20th century
25 Nov 1999 | by JANE BAINBRIDGE
into the pet food business, before returning to the US to take over his father s old business. Mars ... years as a way of putting across its energy, food and nourishment and the jingle was introduced ...
Stop Press
25 Nov 1999 | by ANNE-MARIE CRAWFORD
. Sainsbury s has signalled its intention to link up with other non-food retail brands in its larger stores ...
M&S appoints head of advertising
18 Nov 1999 | by ALEXANDRA JARDINE
Marks & Spencer has restructured to bring the marketing for its clothing, home and foods divisions...Marks We have identified the need for an integrated marketing function to provide a cohesive approach. The M M various agencies. BMP4 handles homeware and clothing, while foods are split between Elliott Borra Perlmutter and Bartle Bogle Hegarty. Media for foods and clothing is handled ...
Leagas Delaney set to kick off US drive for Harrods website
05 Nov 1999 | by LISA CAMPBELL
Harrods branded items including products from its gourmet food selection, teddy bears and cashmere ...
Briefs
21 Oct 1999 | by ALEXANDRA JARDINE
and organic baby food, and is talking to a major internet service provider about a marketing tie-up....WebBaby.co.uk, a new web site selling premium baby products and brands online, launches this week through internet company Mazware. It will sell items such as Tomy toys, upmarket European babywear and organic baby food, and is talking to a major internet service provider about a marketing ...
CAREERS: Movers
21 Sep 1999
Philip Earl has become director of sales for the food and beverage divisions at Nestle UK. He...Philip Earl has become director of sales for the food and beverage divisions at Nestle UK. He was previously director of consulting at management consultant Glendinning and succeeds Mike Lewis, who is retiring. Shirley Beresford is the new head of marketing operations for Yorkshire Tourist Board ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
