08 Nov 2006
Jamie Oliver is followed on a fairytale journey packed with food, colour and people in Sainsbury's Christmas television ad campaign, created by Abbott Mead Vickers BBDO. "Spiceworld", filmed at the Garrick ...
with inspiration for twists on traditional Christmas foods and recipes such as cinnamon and icing sugar on mince ...
24 May 2006
Peperami is entering into the World Cup spirit with an on-pack promotion to win a Peperami-shaped shouting toy, called a Fanimal. The promotion is being publicised in a campaign, developed by Lowe London and directed by Tony Barry. It comprises two executions in which the toy has been mistaken for food ...
22 Dec 2006
| by Elizabeth Barrett
The agency beat incumbents Carat and Media Campaign, plus the7stars and MindShare to the business following a lengthy five-way pitch. The win caps a fruitful month of new business activity for the Publicis-owned agency, which also picked up the £20m Premier Foods account at the start of December, following a final ...
21 Dec 2006
| by by Mark Banham
executive Linda Smith. It also picked up the £15m media brief for Premier Foods.
EMI's media spend has ...
21 Dec 2006
| by Robin Parker
Consumer group Which? has criticized Ofcom's proposed clampdown on junk food advertising
21 Dec 2006
| by by Alex Donohue
food during children's TV programmes as being 'completely flawed', adding that the measures...A report released by the group said that companies would still be able to advertise foods ...
food during children's TV programmes at the end of March 2007.
Which? has based its results on a ...
under the age of 16, would be affected.
Although Ofcom's junk food ban is expected to cost ...
20 Dec 2006
| by by Mark Banham
in agencies handling accounts including Premier Foods, Vladivar vodka and Jim Beam.
Follows said: "This ...
20 Dec 2006
Stute Foods, a UK juice and jam manufacturer, is launching a range of Rosemary Conley jams
20 Dec 2006
Tryton Foods is rolling out its first digital drive to promote its Aunt Bessie's range of frozen
20 Dec 2006
that it made unauthorised
medicinal claims for a food product. Pomegreat defended the claims, saying ...