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19 Dec 2007
for Marketing by TNS Worldpanel. The key trend over the past year has been the shift toward healthier food
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Arla Foods takes Lactofree brand onto TV
21 Dec 2007 | by Nikki Sandison
LONDON - Arla Foods' Lactofree dairy drink is to appear in TV ads for the first time...throughout 2008 focusing on the key health and lifestyle seasons. David Cherrie, brand manager of Arla Foods ...
Top 10 marketing moments: From Plan A to poking - 2007 in review
19 Dec 2007 | by Jane Simms
government decided to take a tougher stance on issues such as alcohol and food promotion. However, Brown ... and took out full-page newspaper ads to apologise. It will back up this new-found appreciation of food ...
Marketing League Table: Sales promotion leagues
19 Dec 2007
Harman. Clients include Arla Foods, BT, Nestle. Member ISP, MCCA, DMA, IPA. www ... . Clients include Hills Pet Nutrition, Honda, Associated British Foods. Member ISP, DMA. www ... executive Joe Garton. Clients include SCA, Premier Foods, Diageo. Member ISP, MCCA, DMA. www ...
Marketing League Table: Field marketing leagues
19 Dec 2007
, Henry Scotland, Dale Barker, Richard King. Clients include Heineken, Sony Ericsson, Premier Foods ... Carlson Companies. Chief executive Jonathan Harman. Clients include Nestle UK, Arla Foods, COI ... 2005. Privately owned. Managing director Chris Dawson. Clients include The Serious Food Company ...
Adwatch of the Year: The work that worked 2007
19 Dec 2007
and plum sponge (40") ii. M S 'healthy food', with clips of meals being prepared (40") 9= (-) Weetabix ...
Power 100
19 Dec 2007
Premier Foods 72 New Craig Inglis Virgin Trains (left in Nov) 73 66 Mark Horgan ...
Marketing League Table: PR leagues
19 Dec 2007
Huntsworth. Chief executive Jonathan Clare. Clients include Premier Foods, Yell, National Grid. www ...
Marketing League Table: Direct marketing leagues
19 Dec 2007
TSB, Arla Foods, BT. Predominantly DM. Member DMA, MCCA, ISP. www.carlsondigital.com Arc ...
Top 10 ads with the highest recall in a single week in 2007
18 Dec 2007 | by Bill Britt
. Images of M S mulled wine, lamb and pine nuts and plum sponge (40 ) ii. M S healthy food , with clips ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
