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Campaign's top 10 celebrity ads of 2008

12 Dec 2008 | by Staff

, could have looked gimmicky. Campaign wonders if the food hall sells Stinking Bishop. 9. Marks ...

The Marketing Profile: Lance Batchelor of Tesco Telecoms

09 Dec 2008 | by Fiona Ramsay

and trade-driven,' says Batchelor. Tesco has slashed prices on gadgets, toys and food for Christmas ...

Poll: Britain becomes a nation of online shoppers

08 Oct 2008 | by Gemma Charles

half (54.7%) would still not consider buying a car online, while musical instruments and food and drink ...

The Crisis Clientside

03 Oct 2008

shops stand for quality food, offer a uniquely appealing shopping environment and our 39,000 employees ... consumers treat themselves to sumptuous food at Christmas, they revert to being "fuelies" who eat to live ... shiny BMW on special occasions but swap it for a Robin Reliant the rest of the time. Why should food ...

Unopened direct mail rates fall in 2008

01 Oct 2008 | by Robert McLuhan

.1 7.69 75 21 Food 0.08 2.89 87.5 22 Supermarkets 0.07 0.18 7.69 23 Computers 0 ... Motors 0.42 1.45 15 Clothing and accessories 0.37 5 16 Food 0.37 2.35 17 Gardening ... and toiletries 0.46 1.16 18 Clothing and accessories 0.15 0.38 19 Food 0.15 0.18 20 Household ...

The Work: New Campaigns - The World

26 Sep 2008

on the heated debate over genetically motified food and a commercial that asks viewers: "Are we playing God ...

The week in marketing: 24 September 2008

23 Sep 2008 | by Staff

as it passes. Morrisons push Morrisons is gearing up for the launch of a non-food range supported by a ... -ment, Food and Rural Affairs, which encourages the public to save energy in their homes. The work follows ... of excellence to drive development of healthier foods for the European market. It will house core staff across ...

Biggest brands: Top 20 brand categories 2008

23 Sep 2008 | by Jane Simms

perceived as environmentally unfriendly. Two sectors made a surprising comeback this year. Frozen food ... crunch and food price-rises grind on, own-label products are no longer being viewed with suspicion ...

Biggest brands: Top 50 grocery brands by sales 2008

23 Sep 2008 | by Jane Simms

fuel costs, consumers are still buying Pedigree dog food and drinking more wine than ever before ... to pay for taste and convenience. Food now represents only 9%-10% of our disposable income, and we have ... -biggest-selling drink in the hot beverages category, is the result of heavy investment by parent Kraft Foods. A redesign ...

Biggest brands: Top 10 brands by product category 2008

23 Sep 2008 | by Jane Simms

The categories that follow include dairy, chilled convenience, frozen food, hot beverages, soft ... ' food, even in the convenience sector. At Pork Farms, though, neither innovations such as the Munchbox nor its mission 'to make food to make an occasion' have captured consumers' imaginations. Given ...

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