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Crisis-hit Eurostar discovers social media users want more than marketing

20 Dec 2009 | by Daniel Farey-Jones

More than 2,000 people were trapped in the Channel Tunnel on Friday night after five trains broke down due to temperature variations, with some stuck on trains for up to 16 hours. Many complained about the lack of information and supplies such food and toilet paper, while the heat and close conditions led ...

Direct Holidays launches first cinema campaign

23 Nov 2009 | by Sarah Johnson

their food when their eggs and beans are served up by the caf owner, dressed only in his snorkel and apron ...

Customer's tweet inspires Air New Zealand ad campaign

22 Oct 2009 | by Jacquie Bowser

Air New Zealand from LHR to LAX. Best airline I've experienced. Food IFE great. Staff allowed ... video and standard formats showcase the crew's personal opinions of the onboard product (such as food ...

National Trust branded products will champion 'Britishness'

13 Oct 2009 | by Amy Golding

has teamed up with The Licensing Company to create a range of branded products, including food ... and leisure and entertainment. The first step in the programme was the launch of a food and drink range ... can be drawn with Prince Charles' organic and free-range food brand Duchy Originals, which has ...

And in the real world... BA, Marks & Spencer, Kraft/Cadbury, Woolworths, Tesco and more

01 Oct 2009 | by Noel Bussey

formal takeover bid for Cadbury after the UK's Takeover Panel gave the US food group less than six weeks ...

The Marmite effect: it's better to be a polarising brand that people love or hate than to be ignored

15 Sep 2009 | by Nicola Clark

of the top 10 most-loved brands were related to food and drink. Moreover, two retailers (Tesco and Marks ... the 'most-indifferent' brands list. In contrast, food, consumed by everyone on a daily basis, is a far more ... , and food is the ultimate personal experience. Cheapness This drives a wedge between those who like ...

Clothing brand Quiksilver moves into holidays with launch of 'Just Snowboard Camps' in the Alps

04 Sep 2009 | by Joe Thomas

as food and drink. The first element of the campaign will be a website that goes live this month ...

Virgin Atlantic to offer John Lewis vouchers for return flights

03 Sep 2009 | by Alex Brownsell

and entertainment in the sky, our passengers can now treat themselves to gifts from John Lewis, or extra food ...

St Pancras launches magazine as part of campaign to promote station as a retail destination

26 Aug 2009 | by Amy Golding

of the publication next month will coincide with a two-week-long food extravaganza' bringing together celebrity chefs, such as Oliver Peyton and Richard Corrigan, cookery demonstrations, food and drink tasting ... , and Hoxton Beach, which specialises in falafel and vegan Lebanese food. The magazine and activities ...

Wagamama targets youth with competition to design new uniform

20 Aug 2009 | by Gemma Charles

coordinator, said: Wagamama is already popular with a lot of young adults and students because the food ...

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