16 Dec 2010
| by Cathy Bussey and Kate Magee
of 2004.
Iconic British confectionery brand Cadbury agrees to a 11.5bn takeover bid from US food ...
of illegal deforestation. The food giant eventually agrees to make its palm oil more eco-friendly.
APRIL ...
15 Dec 2010
| by Sarah Johnson
Tesco takes out double-page ads in The Daily Mirror and The Sun to showcase its party and festive foods, while Morrisons encourages shoppers to "stock up and beat the snow" by picturing that much-needed essential: beer.
Netto and Argos both include inserts in The Daily Mirror, while ...
14 Dec 2010
| by Ed Owen
More than 65% of food shoppers use social media, the new research suggests, but they would be apprehensive about following food or food retail brands unless there was an incentive.
At the same time, 21 ...
, with 81% of those surveyed saying they would be interested in receiving coupons and offers for food ...
14 Dec 2010
| by Sarah Johnson
With the party season in full swing, supermarkets compete to offer the best party food while Chanel..."extra special" party food, while Morrisons pictures products it considers "perfect for parties ...
13 Dec 2010
| by Ed Owen
" agenda and encourage shoppers to change their habits.
Tim Hurrell, Co-operative Food's managing director said: "This is a great deal for the Co-operative Food and gives us a unique opportunity ...
and seasonal food."
The deal was agreed directly with ITV by the Co-op's head of sponsorship Liz Matkin ...
13 Dec 2010
| by Gail Kemp
different its people and the food they prepare in store. Morrisons has a real connection with fresh food ...
10 Dec 2010
| by Sarah Shearman
Cruise Lines, and snack company Natural Balance Foods, as they prepare to launch their first campaigns...Balance Foods account without a pitch, and is handling the planning and buying for the snack company ...
10 Dec 2010
| by Nicola Clark
three accounts, it also added Kraft Foods to its existing Cadbury business, in the face of stiff ...
10 Dec 2010
| by Ed Owen
Online grocery shoppers are less likely to react to marketing promotions compared to those in the supermarket, while mobile sites remain largely sub-standard, new research suggests.
10 Dec 2010
| by Katherine Levy
appointed as Premier Foods' first group marketing director. ( Marketing )
Marketing editor Gareth ...