25 May 2012
| by Will Landell Mills
strongly of late? A demand for more real and healthy food in a world that is ever more detached from nature?
Sure, oatmeal is a kind of super food with its smart, slow burn sugars. But beneath that there is the drive towards simple, plain food, infused with memories of maternal love - warm comfort in a ...
23 May 2012
| by Nick Cooper
All too often marketing is about segmentation, dividing up men and women by age, education, location or by behavior.
We all do the same with product and service sectors. Trends that affect retail are usually regarded as distinct from those that impact on fast food suppliers. It s an approach ...
18 May 2012
| by Jo Boyd
and the mishandling of food served to customers. The video spread virally, views reached beyond the million mark ...
27 Apr 2012
| by Kate Lloyd
, who left in January ( PR Week )
Kraft Foods has called in Jo Bradley , former Fishburn Hedges ...
10 Apr 2012
| by Jo Farmer
train stations).
When conducting food sampling, marketers must display allergy and ingredient information prominently.
No food or drink samples should be given to children under the age of 12 without ...
23 Mar 2012
| by Daniel Farey-Jones
McDonald s chief executive Jim Skinner is retiring from the fast-food chain after seven years ...
19 Mar 2012
| by Dean Woolley
in advertising.
Industries such as alcohol, tobacco and even food manufacturers are all feeling ...
advertising to children, to foods deemed too fattening or salty for consumer s health.
Should bans like ...
to regulations does not mean conforming to conformity.
No doubt the fast food industries, specifically those ...
10 Feb 2012
| by Daniel Farey-Jones
)
Troubled food company Premier Foods is parting company with group marketing director Jon Goldstone , who ...
27 Jan 2012
| by Daniel Farey-Jones
director Douglas Lamont . ( Marketing )
Pizza and biscuit-maker Northern Foods has appointed its ...
24 Jan 2012
| by Simon S Kershaw
are not appropriate food for anyone who spends their lives flopped in front of a computer screen. But they re fine ...