13 May 2010
Called iHobo and free to download from iTunes , the Tamagotchi-like app requires users to take responsibility for a homeless man who sends alerts related to subjects such as food and money. If the user does not take good care of the iHobo, or makes the wrong decisions based on the alerts, the life of the virtual ...
23 May 2012
| by Nick Cooper
All too often marketing is about segmentation, dividing up men and women by age, education, location or by behavior.
We all do the same with product and service sectors. Trends that affect retail are usually regarded as distinct from those that impact on fast food suppliers. It s an approach ...
01 May 2012
| by Kim Benjamin
Rowntree s Randoms (Nestle) JWT
Brand extension
Cadbury Creme Egg Kraft Foods
Foster ...
) Coley Porter Bell
Kenco Millicano (Kraft Foods) JWT
Brand revitalisation
British ...
23 Apr 2012
| by Christopher Smith
management app at theme parks, an app that syncs the users dietary requirements with food products in store ...
27 Jan 2012
| by Daniel Farey-Jones
director Douglas Lamont . ( Marketing )
Pizza and biscuit-maker Northern Foods has appointed its ...
13 Jan 2012
| by Lynsey Barber
. The Top Gear Portfolio app does not include advertising.
BBC magazines Focus, Good Food and The Sky ...
07 Jul 2011
| by Maisie McCabe
product placement deals include 'Mexican Food Made Simple' sponsored by Mission Foods and 'Garden ER ...
17 May 2011
| by Nicola Clark
business grappled with rising food prices, which have placed significant pressure on the UK market ...
. Birds Eye has also stepped up its sustainability efforts with Forever Food, a 112-point environmental ...
on the group's positioning as a convenient option for regular food shopping, as emphasised by its recent 'Great ...
24 Nov 2010
. A role as marketing manager at Mattesons Kerry Foods followed before Power joined Burger King ...
30 Jul 2010
| by Katherine Levy
for the food retailer.
A spokeswoman for Waitrose said the mobile website had the "look and feel ...
including weight conversion charts, seasonal food information, a food and wine-matching guide, a nutritional ...