to remove filtersTrinity Leeds kicks off online hype ahead of 2013 opening
10 May 2012 | by Matthew Chapman
fashion and food." With a year to go before its opening, the shopping complex already has 60% of units ...
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Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'
11 May 2012 | by Matt Chapman
,' he says. Food retailing of the future Hobnobbing with Google execs seems appropriate given how ... of food retailing,' argues Gissing. His pronouncement is backed by the latest figures from ... spring. Although international expansion is at the back of its mind, Gissing says the UK food market ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... ) Coley Porter Bell Kenco Millicano (Kraft Foods) JWT Brand revitalisation British ...
Think BR: How can brands harness the power of NFC?
23 Apr 2012 | by Christopher Smith
management app at theme parks, an app that syncs the users dietary requirements with food products in store ...
'We have to build better brands and we need a different conversation', admits Tesco chief
18 Apr 2012 | by Matthew Chapman
on groceries in-store and scale back the non-food offering in its superstores after the latters' sales did not live up to expectations. The Tesco Direct non-food e-commerce site currently has 80,000 products ... of the hypermarket is a slimmed down form focused on food, services and clothing, rather than other non-food items ...
Morrisons to launch first supermarket magazine iPad app
09 Mar 2012 | by Matthew Chapman
produces of the print version of the Morrisons Magazine. Morrisons has brought in food photographers ... clearly demonstrates our passion for British Food, combined with a clear understanding of what our ... attention to wines that would complement the recipes. Further iPad content will include food-related news ...
Specsavers becomes latest brand to adopt gamification
08 Mar 2012 | by Matthew Chapman
to jump over obstacles, pick up items and avoid food being thrown at them by the angry chef as they try ...
M&S launches first Samsung TV app
02 Feb 2012 | by Matthew Chapman
Product ranges at M S will be showcased via the app through tips on high-street trends, lifestyle, food, fashion and technology. A Samsung spokesman said the app was not transactional, but added that this was something that might feature in the future, "as Smart TVs continue to advance in technology and more people ...
Morrisons' rollout of Kiddicare to be decided by social media vote
26 Jan 2012 | by Matthew Chapman
-channel director, and will also hold the role of marketing director, online non-food, at Morrisons. Kiddicare ...
Asda plots online boost for George clothing brand
19 Jan 2012 | by Sarah Shearman
strategy and expanding Asda Direct, its site for non-food items, including George. It appointed LBi ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
