School Reports 2012: VCCP
02 Apr 2012 | by Staff
, such as Carling, easyJet, Burton's Foods, Diageo and Dairy Crest. Meanwhile, just three pieces of business left ...
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School Reports 2012: Saatchi & Saatchi
02 Apr 2012 | by Staff
Watchers' 10 million ad account, Lenovo's 60 million global ad account and Kraft Foods' Trident ...
New business leagues (30 March 2012)
29 Mar 2012
in second place in the creative league, while JWT climbs to third with its capture of Premier Foods.
PepsiCo breakfast brands seek digital shop
29 Mar 2012 | by Anne Cassidy
The food giant has contacted agencies inviting them to pitch for the business. The brief will also cover social media activity. Recent digital work for Tropicana has included a giveaway of 1,000 litre-cartons of the juice on its Facebook page, which pre-empted an artificial sunrise installation in London s Trafalgar ...
PHD hires Devoy for global strategy
29 Mar 2012 | by Katherine Levy
SC Johnson, L Or al, Unilever and Kraft Foods, as well as the new clients Sony Ericsson and the hotel ...
EBLEX kicks off creative pitch
29 Mar 2012 | by Anne Cassidy
through a deal last year with UKTV to support the food programme Matt And Allegra s Big Farm ...
Bollywood makes way for the reality of modern India
29 Mar 2012
. The Media Three of our cast members became key to the integrated campaign - Manou, the food writer ... and food in modern Mumbai. It turned out to be a fruitful collaboration as our films became part of a ...
Kraft rolls out seductive Carte Noire ad
23 Mar 2012 | by Sarah Shearman
Kraft Foods is launching the latest ad in its 'Seductively Silky' campaign for its Carte Noire...', featuring Joseph Fiennes, Dominic West and Greg Wise, reading passages from Penguin fiction. Kraft Foods ...
Daily Diary - Magners
23 Mar 2012
Some agencies like to bring out fine wine and food for the launch of a new big ad campaign. The Red...The agency decided to hold a blind taste test for the launch of its Magners Made in the Dark campaign in its canteen. Some poor unsuspecting Magners account handlers had no idea that they were being fed spoonfuls of apple sauce, capers, black treacle, sun dried tomatoes and baby food. However ...
Advertisers debate agency payments at ISBA Conference
22 Mar 2012 | by Campaign staff
not diminished" in Westminster on the issue of a pre-watershed ban for junk-food advertising, he told the 250 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
