02 Dec 2011
| by Staff
Hands, followed by the prize giving ceremony before more food, cocktails and music from live band ...
14 Jul 2011
| by Rachel Barnes
Phil Chapman, chief marketing officer at Kerry Foods, believes this is the time for marketers...Phil Chapman, chief marketing officer at Kerry Foods, describes himself as a 'fixer and builder ...
restructuring at Kerry Foods, which owns the Wall's and Richmond sausages, Cheestrings and Mattessons brands ...
changed, and we've raised the ambition of the marketing department.' Kerry Foods 'now works on fewer ...
28 Jun 2011
| by Sara Kimberley
weighing up different options in terms of, say, the food or clothes we buy, most of us reach for the same ...
02 Jun 2011
channel for hangovers and junk food than YouTube? Where, of course, creatively you have to be playful ...
12 May 2011
James Hilton, chief creative officer, AKQA Why I like this
For the record, there is nothing in life so sure to drive me into a frothing rage as an ad for cat food, though a printer jam comes a close second. But let the record also show that there s nothing so refreshing in life as having ...
01 Mar 2011
| by John Reynolds
new brand extensions, which stars its 'Food Creatures' characters....for the campaign is being handled by WPP's MedicaCom.
Duncan McCulloch, Wrigley sales director, said: "The 'Food ...
25 Jun 2010
| by Damian Ferrar and Katie Streten, Imagination
on the "internet of things", like the example of a networked fridge that can order you new stocks as your food ...
27 Nov 2009
| by Alex Brownsell
LONDON - Pet food brand Go-Cat, owned by Purina, has launched a humourous campaign featuring a
14 Jan 2009
| by Staff
, Anchor brand manager, Arla Foods Brief Communicate that Anchor is the free-range butter brand ...
07 Nov 2008
| by Staff
LONDON - Bernard Matthews has launched its new frozen food range with a new ad by Isobel....The campaign shows Bernard Matthews staff setting up a marquee and cooking food for rain-soaked campers. It promotes the new Big Green Tick range, billed as being made from 100 per cent British turkey. Paul Houlding, managing partner at Isobel, said: "The ad is aimed at challenging people's perceptions ...
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