24 Sep 2009
But this time, users can create a YooNot, the evil alter-ego of YooBot, that encourages them to eat junk food and be lazy. Create your own Yoobot at a dedicated website from the 28th September. ...
15 May 2012
| by John Reynolds
The fast-food chain launched MakeUpYourOwnMind.co.uk in 2007 , offering to answer all questions posed by customers, as it aimed to improve trust in the brand in the UK amid negative headlines around ...
, including information on food-sourcing, its environmental contribution and charitable activities ...
10 May 2012
| by Matthew Chapman
fashion and food."
With a year to go before its opening, the shopping complex already has 60% of units ...
01 May 2012
| by Kim Benjamin
Rowntree s Randoms (Nestle) JWT
Brand extension
Cadbury Creme Egg Kraft Foods
Foster ...
) Coley Porter Bell
Kenco Millicano (Kraft Foods) JWT
Brand revitalisation
British ...
29 Mar 2012
| by Matthew Chapman
The fast-food chain will launch a television campaign on 2 April that will push its Lamb Flatbread, which it is introducing for the Easter period as a promotional product.
Lamb Flatbread ...
underscores our commitment to premium and fresh food."
The Lamb Flatbread contains a flame-grilled lamb ...
02 Mar 2012
| by Gemma Charles
McDonald's has the highest share of voice while 43% of conversations about Burger King express annoyance that it has a 25p charge on card transactions.
24 Feb 2012
| by Eva MacIntosh
, Premier Foods vowed to cut costs to help fund a 50m advertising blitz for its eight 'power brands ...
to reaching housewives, their target audience, says Jon Goldstone, Premier Foods' outgoing group marketing ...
of the fast-food chain's marketing division last February, cutting the UK team from 10 to four people ...
19 Oct 2011
foundation for sustainable food.
Wish I'd thought of
This, when we were working late on a pitch a ...
30 Aug 2011
| by Sarah Shearman
in pizza sales via the iPhone.
Earlier this month, the fast-food brand signed a deal with Channel 5 ...
25 Apr 2011
| by Ed Owen
to our portfolio of clients, and in particular in the fast food category.
"We knew we could bring a ...