to remove filtersFood & Drink: Take your hat off to Benito's tweet deal
24 May 2012 | by John Owens
it was to win burrito meals. These tweets effectively 'steered', in real time, a food delivery car (Day ...
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Taco Bell 'football derby' by DraftFCB
09 Jan 2012
The fast-food chain Taco Bell has launched a campaign for a new restaurant at Manchester's Arndale
Subway out-muscles McDonald's on Facebook
21 May 2012 | by Gemma Charles
of the most popular UK fast food pages.
McDonald's trials McWaiter service
16 May 2012 | by John Reynolds
restaurant in Milton Keynes, at peak times. Fast-food outlets have increasingly sought to trial new initiatives, including new technology and food products, at a number of selected restaurants, in a bid to gain ...
McDonald's launches content portal in latest phase of UK 'McMakeover'
15 May 2012 | by John Reynolds
The fast-food chain launched MakeUpYourOwnMind.co.uk in 2007 , offering to answer all questions posed by customers, as it aimed to improve trust in the brand in the UK amid negative headlines around ... , including information on food-sourcing, its environmental contribution and charitable activities ...
Trinity Leeds kicks off online hype ahead of 2013 opening
10 May 2012 | by Matthew Chapman
fashion and food." With a year to go before its opening, the shopping complex already has 60% of units ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... ) Coley Porter Bell Kenco Millicano (Kraft Foods) JWT Brand revitalisation British ...
Government warned on reliance on food industry in obesity fight
20 Apr 2012 | by Sara Luker
The Government must not rely on food industry partnerships to fight obesity, say comms...links to the fast-food industry. Birtwistle recognised the need for industry partnerships but added ... were needed and that the Government must not rely on its food industry links. If the Government is reliant on the food industry, then it won t succeed. Just repeating a set of key messages and top tips ...
Starbucks marketer Ian Cranna on changes at the coffee chain
19 Apr 2012 | by Gemma Charles
a food item, he asks the PR entourage listening in whether he is allowed to say this. He ... different sights, different smells and different food.' Favourite brand apart from Starbucks Apple ...
Olympic sponsors McDonald's, Adidas and Coca-Cola are media lightning rods
17 Apr 2012 | by Noelle McElhatton
. The Academy s point is half-valid: it feels odd for fast food and fizzy drinks to be sponsor ing the Olympics ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
