Featuring the strapline 'Whatever's easiest for you', the campaign started this weekend with a TV ad called 'Busy'. The ad features a multi-tasking mum who mistakenly serves up the wrong food to her hungry baby and the family dog, highlighting the ease and speed of online payment for those with busy ...
The 60 second ad aims to drive traffic to the MyFarm website, www.my-farm.org.uk. MyFarm experiment aims to connect people with how food is produced. For a 30 annual subscription, people take control of a farm on the Wimpole Estate in Cambridgeshire by voting on issues to do with the everyday ...
Farming and Countryside Education (FACE), the charity providing food, farming and countryside
The 3million salt awareness campaign, which has angered a number of food manufacturers, aims to reduce the publics daily consumption of salt to 6g by next year. ...
channels E4, More4, Gold, Dave, Blighty, Good Food, Home, Really, and Watch. It will also be shown ...
misleading to suggest readers could meet all their family s food needs for a week for 50 ...
Hands, followed by the prize giving ceremony before more food, cocktails and music from live band ...
viewed in were of the nature that meant ads for HFSS (high in fat, salt or sugar) foods could be featured in ad breaks on programmes such as 'Jamie's American Food Revolution'. In addition to adhering ...
owner Nutricia, the Food Standards Agency, and an independent expert who it paid to consider the claims ... compared to other foods". Secondly, it concluded that the presentation of the ad exaggerated the benefit ... prohibited it from comparing the nutritional properties of the product with any food or drink other than milk ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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