13 May 2010
Called iHobo and free to download from iTunes , the Tamagotchi-like app requires users to take responsibility for a homeless man who sends alerts related to subjects such as food and money. If the user does not take good care of the iHobo, or makes the wrong decisions based on the alerts, the life of the virtual ...
24 Sep 2009
But this time, users can create a YooNot, the evil alter-ego of YooBot, that encourages them to eat junk food and be lazy. Create your own Yoobot at a dedicated website from the 28th September. ...
23 May 2012
| by Loulla-Mae Eleftheriou-Smith
channels E4, More4, Gold, Dave, Blighty, Good Food, Home, Really, and Watch. It will also be shown ...
01 May 2012
| by Kim Benjamin
Rowntree s Randoms (Nestle) JWT
Brand extension
Cadbury Creme Egg Kraft Foods
Foster ...
) Coley Porter Bell
Kenco Millicano (Kraft Foods) JWT
Brand revitalisation
British ...
15 Feb 2012
| by Sarah Shearman
Food & Farming, which said a Facebook game for Kellogg's Krave cereal encouraged unhealthy eating...and jumps, to chase pieces of chocolate. The game was also available for smartphones.
The food pressure ...
that Children's Food Campaign (CFC) was filing what it called a "super-complaint" to the ASA, about Krave , as well as Nesquik and Cadbury s Buttons, as part of a move to curb the online marketing of "junk food ...
09 Feb 2012
| by Gemma Charles
The Children's Food Campaign (CFC) is filing a "super-complaint" to the Advertising Standards...Gingerbread House: How Companies Are Marketing Junk Food to Children Online', which the CFC describes as an expos of "how junk food manufacturers bombard kids online in order to push their unhealthy products ...
of Ofcom rules to protect children from junk food advertising, and called for consistent regulations across ...
28 Nov 2011
| by Matthew Chapman
Food and drink brands, including Coca-Cola and Mars, have promised to change their websites...extends to more than 80% of European food marketing spend. Other advertisers signed up to the pledge group include Burger King, Danone, Ferrero, General Mills, Kraft Food, Kellogg's, Nestl , PepsiCo ...
advertising for foods that do not meet "better for you" criteria in children s programmes, and 29% less ...
22 Nov 2011
| by Matthew Chapman
) and runs until Christmas.
The series comes ahead of next year's vote on regulation of food speculation by banks in the European Union as speculation on food prices drives food costs higher and creates poverty ...
year's vote on regulation of food speculation by banks in the European Union as speculation on food ...
17 Oct 2011
| by Sarah Shearman
Pedigree, the dog food manufacturer, is launching its first "virtual dog walk" as part of its
08 Jun 2011
| by Ben Bold
. Accordingly, its launch coincides with the rollout of a new bag design and Forever Fish branding in food halls and on its ready meals, Food To Go and frozen products.
The retailer has promised to give 1m to charity ...
Willgoss, M S's head of food technology, said: "Already 90% of the wild fish we sell is in line with our ...