Hearst Magazines launches women's quarterly
11 Apr 2012 | by Nick Batten
, as well as a "fresh approach" to fashion, food, homes and gardens, consumer issues and finance ...
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Why we're loving ... Daniel Wolfe director, Somesuch & Co
12 Apr 2012 | by Staff
this but ... I was a chef in a Michelin-starred kitchen. I miss cooking. I would love to shoot food. ...
Think BR: What does the new experiential marketing code mean for marketers?
10 Apr 2012 | by Jo Farmer
train stations). When conducting food sampling, marketers must display allergy and ingredient information prominently. No food or drink samples should be given to children under the age of 12 without ...
Rachel's to launch digital Kitchen Moments drive
05 Apr 2012 | by Sarah Shearman
with its target audience of 30- to 65-year-old women, who enjoy quality organic food and time spent ...
Sector analysis: Customer publishing
04 Apr 2012 | by Mike Fletcher
to content marketing brands (Tesco Magazine, Asda Magazine, The National Trust Magazine, Tesco Real Food ... to retail and food offers the customer may wish to purchase." Seven's King agrees and argues, "If you ...
Brand Manager of the Week: Cristina Astorri
04 Apr 2012
atmosphere and good food. What's your favourite holiday destination? Tioman in Malaysia has to be one ...
Tesco pushes 'home of gaming' positioning after Game collapse
30 Mar 2012 | by Matthew Chapman
print ad is the latest in a campaign showcasing our non-food products in this case games. Our games ...
Burger King pushes innovation message with first lamb recipe
29 Mar 2012 | by Matthew Chapman
The fast-food chain will launch a television campaign on 2 April that will push its Lamb Flatbread, which it is introducing for the Easter period as a promotional product. Lamb Flatbread ... underscores our commitment to premium and fresh food." The Lamb Flatbread contains a flame-grilled lamb ...
Trading places: this week's people moves
23 Mar 2012 | by Daniel Farey-Jones
McDonald s chief executive Jim Skinner is retiring from the fast-food chain after seven years ...
Katherine Levy: The big bad wolf in the story is actually The Guardian itself
22 Mar 2012 | by Katherine Levy
clothes on your back or hot food in your belly. And, as an advertiser, I would want to be where the best ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
