06 Jun 2011
| by John Reynolds
Waitrose is upping the ante against rival supermarkets by launching a major healthy food range...The range, which aims to highlight "nutrient-packed" food, marks the upmarket grocer's biggest sub ...
.
The new range will hit stores by 30 June.
Last year, at a major food conference, chief executive Mark ...
the retailer's entire offer, in an attempt to highlight the claimed nutritional benefits of its foods ...
26 Aug 2011
| by John Reynolds
Arla Foods, the maker of Anchor butter, is moving into Indian dairy food with the launch of a brand...dahi (a fermented whole milk product).
The range is aimed firmly at capturing lovers of ethnic foods ...
: " Food is integral to the Indian culture and dairy plays quite a large part in this. Quality ...
.
It is unclear how much marketing spend Arla Foods will support the brand with.
The brand is likely to face ...
03 Nov 2011
| by Anne Cassidy
The Food Standards Agency, the government department responsible for protecting public health..., the managing director at Dare, said: "Food safety is a really important and current topic. It's also one ...
on awareness of salt levels in food and was fronted by the comedian Jenny Eclair. It was by MWO. ...
03 Aug 2010
| by Jennifer Whitehead
The body responsible for promoting Irish food is rolling out a digital strategy intended...The body responsible for promoting Irish food is rolling out a digital strategy intended to communicate to UK shoppers the quality of the country s beef.
The Irish food board, Bord Bia, has hired ...
, it emerged that some cattle had also received contaminated food. The risk to humans was deemed low and beef ...
01 Oct 2010
| by Katherine Levy
Culinary title BBC Good Food magazine is being licensed out to a publisher in Asia from today (1...BBC Good Food Asia is published by Regent Media of Singapore, and will initially be distributed ...
and Taiwan. It is Regent Media's first licensed food magazine in Asia.
The magazine has an initial print ...
and Lonely Planet Asia under licence from the British Broadcasting Corporation. BBC Good Food Asia is a ...
12 Apr 2011
| by Alex Brownsell
Amy's Kitchen, the leading US healthy frozen foods brand, is pushing to break into the UK...sales director to lead growth via grocery and health food channels.
...
10 Dec 2010
| by Sarah Shearman
Cruise Lines, and snack company Natural Balance Foods, as they prepare to launch their first campaigns...Balance Foods account without a pitch, and is handling the planning and buying for the snack company ...
08 Nov 2010
| by Mark Banham
s and Asda, by expanding on the promotion of its fresh-food message, with three different television spots.
All the Christmas spots will continue the theme of "inquisitive" children finding out where their food ...
this campaign] we can explain where the food comes from, and represent that through children who are curious ...
30 Jul 2010
| by John Reynolds
last month, when private equity owner Dean Foods put the company up for sale with a 20m price tag. ...
18 Nov 2010
| by Matt Williams
A consortium of companies offering high-quality Italian ham and cheese products are approaching advertising agencies in preparation for the launch of a marketing campaign in the UK.