Kronenbourg set for 'food' activity
18 Sep 2007 | by Ed Kemp
Kronenbourg 1664 as a lager to be enjoyed with food....Heineken has similarly positioned itself as a food accompaniment in experiential work at Heineken Cup rugby ...
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Starbucks to push food line
02 May 2007 | by Melanie Godsell
its food offering....Pemberton Whitefoord created the new-look packaging, which is being rolling out across Starbucks 535 UK stores. A source said Starbucks is seeking to turn around perceptions of its food, as customers frequently accompany their coffee with sandwiches from retailers they perceive to be food ...
Profile: Warming to frozen food
13 Jul 2010 | by John Reynolds
. The task facing him should not be underestimated: volume sales of frozen food are on the wane, with many seeing it as a relic of the 70s, a view not lost on den Hollander. 'Our focus is on frozen food ... , which is the other dominant player in the frozen-food and ready meal-category. NPD has been increasing ...
Tories plan food label crackdown
13 Apr 2005
The Conservative Party plans to impose strict legislation on food manufacturers over food labelling...The party's election manifesto, launched on Monday, pledges to 'reform food labelling, so ... the country of origin, the major ingredients, how far the food has been transported and whether it meets ... government's plans, which are being spearheaded by the Food Standards Agency and would involve a voluntary ...
Wrigley brings back 'Food Creatures'
01 Mar 2011 | by John Reynolds
new brand extensions, which stars its 'Food Creatures' characters....for the campaign is being handled by WPP's MedicaCom. Duncan McCulloch, Wrigley sales director, said: "The 'Food ...
Rick Stein launches food range
10 Dec 2008 | by Alex Brownsell
LONDON - TV chef Rick Stein is rolling out a series of branded preserves and chutneys at department store retailer Selfridges.
Pillsbury reviews food brands’ PR
01 Oct 1999 | by DAVID MCCORMACK
Food company the Pillsbury Group is believed to be reviewing the PR agencies working for its major...Food company the Pillsbury Group is believed to be reviewing the PR agencies working for its ... is understood not to be repitching as it seeks to diversify its client base outside the food and drink sector ... food brand - frozen pastry range Jus Rol - retains Brooks and Vernons. Pillsbury, Biss ...
Food bogofs curtailed to reduce waste
11 Aug 2009 | by Daniel Farey-Jones
offers on perishable food in favour of half-price offers under plans to reduce the amount of food Britain...The proposal is contained in a major food policy review by the Department for the Environment, Food and Rural Affairs, published yesterday. The government wants retailers to phase out bogofs on "short life, perishable food items" to help meet a target to reduce food waste between 2010 and 2015 ...
Selfridges redesigns food and drink lines
08 Nov 2006 | by by Melanie Godsell
LONDON - Selfridges is relaunching its own-label food range ahead of the Christmas sales period....as the dominant colour to reflect Selfridges' corporate image. In an unusual strategy for food packaging ...
Nestle food role for Spillers boss
13 Aug 1998 | by DANNY ROGERS
of its Food Division....Nestle has appointed former Spillers Petfoods commercial director Rob Murray as managing director of its Food Division. Murray, who lost his Spillers role after the purchase of the company ... the headlines with its decision to drop the Findus brand in the UK. All the frozen-food products previously ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
