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REVIEW: Marketing and advertising news in the week’s press

Walker Media has scooped the centralised pounds 27 million media account for Marks s food, wine...Walker Media has scooped the centralised pounds 27 million media account for Marks s food, wine and flowers. OMD UK relinquishes the retailer s clothing and store promotions media account. - General release Pearson is to float its media assets in the form of a new pounds 14 billion ...

Private View: Malcolm Green, the creative director at Delaney Lund Knox Warren & Partners

's the endline to the new commercial for Bakers Complete dog food. It's a sweet film, kind of like a heist movie...Project: "Food enjoyment. Fame" Client: Susie O'Rourke, marketing manager Brief: Give Bakers the fame ...

NEWS: BBH wins Ray-Ban and McCain tasks

for the Bausch and Lomb flagship sunglasses brand, Ray- Ban, and the pounds 3 million McCain Foods frozen pizza...Bartle Bogle Hegarty celebrated a double coup this week by landing the global account for the Bausch and Lomb flagship sunglasses brand, Ray- Ban, and the pounds 3 million McCain Foods frozen pizza business. The sunglasses giant is set to double its media budget next year - to a figure estimated ...

HOTLINE

Publicis has appointed Chris MacDonald, who works on its Coca-Cola and KP Foods business, as head...Publicis has appointed Chris MacDonald, who works on its Coca-Cola and KP Foods business, as head of account management. MacDonald, 32, will report to Stephen Meade, the client services director. The agency has also hired Bartle Bogle Hegarty s Nathan Hodges as an account director. HHCL ...

Ann Summers calls media planning review

action. Ann Summers had parodied the M S Meal Deal and "food porn" ads, using the strapline "Your S M ...

And in the real world... public borrowing, Tiscali, UBS and more

Mail Purchases of food, drink, clothing and footwear bolstered overall spending last month, more than ...

BMP4 faces battle for pounds 20m M&S ad budget

will still be used and M s Covent Garden store, which opens next week selling food, lingerie, ladieswear ...

NEWS: HOTLINE

for Confidence in British Food, a coalition of unnamed food manufacturers. A huge advertising and marketing campaign is to be put together to reassure consumers that British food is safe and wholesome ...

Kate Moss-inspired 'skinny' slogan gets kids' t-shirt ad banned

The Advertising Standards Authority (ASA) received three complaints calling the ad "irresponsible" and claiming that the slogan could cause harm to children, by implying that being underweight is desirable, which could encourage children to develop an unhealthy body image or relationship with food. Zazzle ...

HHCL scoops Bhs as Arcadia calls pitch for Burton business

is on food advertising. Burton, which has up until now created all of its advertising in ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.