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Kids: Food for thought

of diseases caused by poor diets. In these circumstances, is it acceptable to advertise snack foods and those...to advertise snack food to children inevitably come from a point of view, explicit or not, that it is somehow ... their ability to understand ads' commercial context, is not wrong. Others argue that advertising snack food ... , the Strathclyde Review, published by the Food Standards Agency in 2003, actually found little evidence ...

UK Food extends programming hours

LONDON - UK Food, the Flextech and BBC joint venture, is to extend its programming by four hours a...The move, which takes effect from today, will see the cable and satellite channel now broadcast from 5am to 9pm. UK Food, which launched in November 2001, is the only remaining dedicated food ... food programmes, combined with well-known and well-loved faces within the world of food." UK Food ...

TV food ads 'encourage snacking'

LONDON - New research from an American health journal suggests that TV food ads are directly...A study by Yale university showed that children, aged seven to 11, watching cartoons with food ads ate 45 per cent more snack food than children watching the same show with non-food related ads ... ten pounds a year, it claimed. A second study saw adults exposed to unhealthy food advertising eating ...

Team Saatchi wins food brief

The US organic food giant Hain Celestial Group has appointed Team Saatchi to relaunch the Linda...the Change Tour", as well as PR in the trade and consumer press. James Gentle, the Linda McCartney Foods ... at Team Saatchi, added: "This is the first time in recent years Linda McCartney Foods has had a ... about the food." In April, the company put £1 million into a relaunch of the brand that saw 11 new ...

Wrigley brings back 'Food Creatures'

new brand extensions, which stars its 'Food Creatures' characters....for the campaign is being handled by WPP's MedicaCom. Duncan McCulloch, Wrigley sales director, said: "The 'Food ...

BBC Vegetarian Good Food to close

BBC Worldwide is closing its monthly BBC Vegetarian Good Food magazine....BBC Worldwide is closing its monthly BBC Vegetarian Good Food magazine. The February ... : Recipes and other information about vegetarian food are now widely available from other sources ... quarterly spin-off to BBC Good Food. Its ABC peaked at 83,639 in 1993 and has since been in decline. Its ...

Food advertisers unite to avert ban

Food advertisers could be asked to fund a Portman Group-style initiative to combat obesity and pre...asked by the Advertising Association's Food Advertising Unit to recommend steps that will prevent a ban on advertising being imposed. Among the ideas on the table is that the food industry pays either for all ... , is the first of several agencies to be contacted by the AA's Food Advertising Unit. Other members, including ...

Organic food ad banned by ASA

An ad featuring a pantomime cow promoting organic food has been banned after its claim that all

Adland to assist children's food research

The advertising industry will co-operate with groups campaigning to curb the promotion of food ... industry and its critics was recognised at the sixth annual conference of the Food Advertising Unit ... ." The conference heard calls for curbs on ads by the consumer groups Sustain and the Food Commission, while ...

FSA selects Dare to tackle food safety

The Food Standards Agency, the government department responsible for protecting public health..., the managing director at Dare, said: "Food safety is a really important and current topic. It's also one ... on awareness of salt levels in food and was fronted by the comedian Jenny Eclair. It was by MWO. ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.