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Infiniti car marque launches TV and social media drive

been limited mainly to a global partnership with the Red Bull Racing Formula 1 team, forged in March ...

Champions League Final: The game that stops a continent

at Wembley. MCDONALD'S McDonald's, an advertiser known for its deep pockets, has continued to forge its ...

Power 100: 100 to 50

August, the site has forged ahead with marketing aimed at its estimated 10m fashion buyers. She certainly ...

TMW delivers Nissan after-care CRM drive

enable Nissan to forge stronger relationships with their customers and help to build their trust ...

Editor's Comment: F1 sponsors: stronger together

that extend beyond traditional commercial boundaries. He has already forged a partnership with Hewlett Packard ...

Road to Recovery Client Q&As: Mark Simpson, marketing director, Ford of Britain

government bailout. In the UK, the marque has forged ahead with new model launches. As Mark Simpson explains

End of 'digital' road

marketing director as its CEO. Agencies and marketers alike will be forced to forge relationships ...

Marketing's Power 100

ads. However, Tesco continues to grow and diversify. In March it forged a partnership with estate ... important calls from a landline, but it has also forged ahead with activity to promote its broadband offer ... -Smith has been forging ahead with fresh projects. Top of the agenda is the publisher's plan to charge ...

Helen Edwards on Branding: The third way

to Gillette and Wilkinson Sword - a hegemony forged by 100 years of metal-bashing and a willingness to micro ...

Brand Health Check: Bridgestone

. The value of forging business relationships with many of the major global auto manufacturers in F1 should ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.