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Brand builder: Under Armour

campaign across the UK, France, Germany, Austria and Switzerland. It also announced plans to air a branded ...

Danone ramps up marketing for Evian and Volvic brands

Delabri re joined Danone Waters three months ago from a marketing and innovation agency Pourquoi Pas, prior to which she held various senior positions at GlaxoSmithKline and Beiersdorf France. Delabri re said she was intent on developing "touch points" with consumers across the UK for Evian ...

Ryanair celebrates 50% lift and record group profits

to bypass high-cost London airports in favour of expanding airports in Spain, France, and Holland. "We ...

The man who would be king

Groupe chief executive for the past 25 years and one of the most influential figures in France, the game could yet end with an unexpected twist. For anybody outside France, it's hard to understand what a ... in Morocco; Naouri in Algeria, then a French colony) and came to France as children. Both hail from bourgeois ...

Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics

director, Belgium, Holland and France, P G (1979-1986) - Category manager and marketing director, P G France (1986-1989) - Vice-president and general manager, P G Iberia (1989-1995) - Vice ...

Hermes

in France for two years, Emile having spotted the novel fastener on a trip to Canada. Its famous products ...

Havana Club unveils pan-European 'Mojito Embassy' activity

, the bar will travel across Europe to markets including the UK, Portugal, Belgium and France. Centred ...

KLM launches nine-month Facebook initiative

KLM launched a campaign simultaneously with airline Air France, which is part of the same group ...

Revolution's Battle of the Brands: Microsoft vs. Google in real-time bidding

that 2012 will be the year of consolidation,' he says. He adds: 'France and Germany are probably 12 ...

Mars named Cannes Advertiser of the Year

countries as diverse as France, the US, the UK, Brazil, South Africa, Portugal, Chile, and many more a ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.