Product of the Year for Good Relations
29 Apr 2005 | by Richard Cann
the awards can have on sales. The scheme began in France 15 years ago. ...
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Mr Men to launch brand offensive with Taylor Herring
22 Jul 2005 | by Alex Black
Chorion acquired the brand from creator Roger Hargreaves' family in May 2004. It wants to 'create hype and awareness within the licensee industry' of the books across its key markets of UK, France, the US and Australia. The books have sold over 100 million copies worldwide. Chorion currently ...
Diary: Hit or Miss... Free shoes
22 Apr 2005
.PRWeek's correspondent in France was recently alerted to a lucrative scheme supposedly catching on among African PR
News Analysis: The end is in sight for Olympic PROs
11 Feb 2005
2012, says PR activity has aimed to shore up support across France but that the focus of the city's PR ...
News Analysis: Business faces UK trust challenge
23 Jan 2004 | by Mark Johnson
, France, China and Brazil in December and January to investigate how opinion leaders in these six major ... in Germany (12 per cent), Brazil (20 per cent), France (13 per cent) and the UK (21 per cent). When asked ...
ICCO SUMMIT: ICCO Hall of Fame
26 Sep 2003 | by Kate Nicholas
affairs Mary Jo Jacobi, Starbucks worldwide head of marketing Thomas Yang and McDonald's France CEO Denis ... Countrywide Porter Novelli in 1996 as the business expanded its owned offices to include Belgium, France ...
PRWeek and ICCO stage summit on 'changing world'
18 Apr 2003
McDonald's France CEO Dennis Hennequin, BNFL director David Bonser, Nike VP corporate comms Kirk Stewart ...
EDITORIAL: Global divisions under spotlight
18 Apr 2003
increasing US consumer hostility towards brands produced by countries such as France and Germany, which ...
CAMPAIGNS: Water supply issue raised at SA summit - Event Promotion
01 Nov 2002 | by LYNNE ROBERTS
and France. One-to-one media interviews were secured with the World Service Network Africa, Associated Press ...
PRWEEK AWARDS: People & Agencies - The Waymaker Award - New Consultancy of the Year
01 Nov 2002
also gained a foothold in Europe, establishing wholly-owned offices in France, Germany and Ireland ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
